Mobile Giving + Social Pressure
= Results
Timothy State ’93Associate VP for Alumni [email protected] @timstate
Tools Needed
Wireless-enabled iPad orTablet Device
Tools Needed
Donors with Credit Cards
Tools Needed
Mobile-friendly Giving Page
Tools Needed
• Not required, but help– Social skills– A touch of alcohol
The iPad and the Gift Officer
Gift Officer Donor
iPad
Happy Gift Officer Happy Donor
The iPad at Events
The iPad at Events
11 gifts made in
the course of 9 innings
The iPad at Events
$290 average gift
increase from $211
The iPad at Events
6 New Donors(50+% of those who made
gifts)
The iPad at Events
$3,195 Total Dollars($870 increase)
Key Learnings
• Works best with donors under $500
• Staff need to be in support of this tactic
• Set up a Mobile-friendly giving form (www.ForestersForever.com/givemobile)
THANK YOU!
No students or donors were harmed in the making of this presentation.
Timothy State ’93Associate VP for Alumni [email protected] @timstate