Cecelia Jankowski Managing Director Member & Geographic ...cn.ieee.org/files/China MGA Overview...

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Member & Geographic Activities

Cecelia JankowskiManaging DirectorMember & Geographic Activities

China Volunteer Leadership Workshop20 July 201120 July 2011

How Members Engage in IEEE

speaker or lecturer /Member public visibility ambassador /

general public

speaker or lecturer /conference or section meeting attendee

volunteer / membermentor / mentee

Contributor

educator / expert now

volunteer / member

author / publications reader

standards developer / standards membership

Contributorvs

Consumer

editor or reviewer / author or reader

recruiter / prospective member

FAP (i fi i l l i t ) / membernot engagedbusiness entities /

job site user

FAP (insurance, financial planning, etc) / member

not interested doesn’t know how

Core Concept: Focus on the Member, p ,the Result will be Membership Growth

When we focus on “Membership” the member and their needs get lost in the crowd.

If we focus on the “Member” they can become Inspired, Enabled, Empowered, and Engaged

“I feel welcome”

“My needs are met”My needs are met

“I make a difference”

“I am the IEEE”

“I am a part of

Truly satisfied members renew; truly

I am a part of something great”

Truly satisfied members renew; truly satisfied members refer others to IEEE

The World Through the Lens of:The World Through the Lens of:IEEE MGAIEEE MGA IncomeIncome

The

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ank

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Internet AccessInternet AccessLanguageLanguage

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com

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Management of the Member Products & Services

Over 90+ Products, Services, Discounts, and Engagement Opportunities compete for Member’s time and attention

bli i l d d d il d i d i i ki dPublication Related Products and ServicesIEEE Spectrum MagazineThe Institute NewsletterDiscounts on IEEE-USA eBooksIEEE Xplore Abstracts

Career Related Services and RecognitionIEEE Student Job SiteMember Grade Elevation ProgramAwardsCareer Alert

Networking and Engagement OpportunitiesJoin IEEE Societies or Affinity GroupsDiscounts at IEEE ConferencesP i i i i L l M iDiscounts on IEEE Publication Products

IEEE Potentials MagazineWhat's New @ IEEE Today's Engineer

Career Asset ManagerCareer NavigatorIEEE-USA Career Enhancement CoursesCertified Software DeveloperConsultants Database

Participation in Local MeetingsOnline CommunitiesmyIEEEParticipation with LinkedIn Group Participate in Local Technical

Continuing Education and DevelopmentEducational Partners ProgramExpert NowVolunteer Training

Consultants DatabaseConsultants ServicesEntrepreneurs VillageSalary ServiceIEEE Mentoring ConnectionIEEE USA C Ch k

ForumsIEEE memberNetDiscounts on IEEE Standards MembershipVolunteering

OtherAssociation with IEEE BrandHumanitarian ProgramsIEEE e-mail Alias

Volunteer TrainingIEEE.tvScholarships

IEEE-USA Career CheckupIEEE WCET CertificationEmployment NavigatorIEEE Job SiteCareers Webinars External Discount Offers

I S i Public Policy AwarenessContact Center SupportMembership CardMerchandiseAskIEEE

Career Strategies Online CommunityConsultants DatabaseConsultants Services

Insurance Services• 20 ProductsFinancial Services• 17 Products and OffersGeneral

7 Di t Off Voting• 7 Discount Offers

IEEE Volunteer OrganizationIEEE Volunteer Organization

MEMBERS

B d f Di t

Assembly

Board of Directors

PSPB

EducationalActivities Board

Technical Activities Board

Member & Geo Activities Board

Standards Assoc. Board Regions &

Activities Board

Tech

Activities Board

IEEE-USA Board

Assoc. Board Regions & Sections Cmtee

Societies & Tech. CouncilsBoard

IEEE Office LocationsIEEE Office Locations

New York

Piscataway, NJ

Tokyo, Japan

y,

Washington, DCLos Alamitos, CA

Beijing, China

Singapore

Bangalore, India

IEEE Management Councila age e t Cou c

7/23/20118

MGA P ofessionalsMGA Professionals

Volunteer Development

Member Volunteer Subsections Sections

ContributorConsumer Growth of Member/IEEEContributor Consumer G o t o e be /

Opportunities to ppo oMake a Difference in China

VolunteersVolunteers•• Region 10Region 10

ProfessionalsProfessionals•• PiscatawayPiscataway

•• China SectionsChina Sections•• Student Student

BranchesBranches

PiscatawayPiscataway•• SingaporeSingapore•• ChinaChinaBranchesBranches

7/23/201111

Thank you to all of you who have Thank you to all of you who have contributed to IEEE’s successes.

Let us know how we can help you to be successful.

7/23/201112

Finance and Administration Team

Director, Finance and Administration Larry BolschFinance - Planning

- Forecasting- Financial Analysis- Business Models

a y o sc

Forecasting- Budgets

Business Models- Monthly Reporting

Geo Unit Reporting

- L50 Reports- Tracking- Internal Controls

- Compliance

Reporting - Internal Controls

Banking Transactions

- Region Financial Transactions-Advise and support

- Monthly Assessment Summaries- Custody AccountsAdvise and support

Section TreasurersCus ody ccou s

Information Management Teamg

Director, Information Management Vera Sharoff

Member - Join- Renew

ExperienceRenew

- Add Societies / Subscriptions

VolunteerTools

- eNotice- EWH- Online Communities

- Training- SAMIEEE - vToolsTools

Back Office ProcessesO ti - Back Office Processes- Project Management- Web Presence

Operations

Geographic Activities TeamGeographic Activities TeamDirector, Geographic Activities Cheryl Sinauskas

Geo Unit - Regulatory Compliance

-Section OperationsVolunteer Training

y

Operations - Compliance - Volunteer Training- Processes

Geo Unit Administration

- Volunteer Inquiries- Section Rebates

Historical Research

- Meeting Reports- Recognition Products

Geo Unit FormationsAdministration - Historical Research - Geo Unit Formations

Governance- Policy Management - Volunteer Development- MGA Board Operations -Volunteer Recognition- Committee Support

Member Operations TeamMember Operations TeamStaff Director, Member Operations Bill Cook

Member - JoinRenew

- Add PublicationsChange address

Coo

Processing- Renew- Add societies

- Change address- Update profile

Contact Center - Member Questions- Computer access

- Order products- Payment Resolution

- Recover password - Magazine Replacement

W k flAdministration - Project Management- Budgeting- Financial forecast

P M t

- Work flow- Results measurement- Productivity

- Process Management

Member Strategy TeamgyDirector, Member Strategy Jamie Moesch

Member Data - Membership Statistics- Member Satisfaction

- Measuring Engagement- Alternate Models

Ja e oesc

and ResearchMember Satisfaction

- Member StudiesAlternate Models

- Dashboards

Membership Development

- MD Materials- MD Support- Membership Promotion

- Affinity Groups- Benefit Promotion- Campaign CoordinationDevelopment Membership Promotion

- Student ProgramsCampaign Coordination

- Marketing Operations

B fit P tf li M tProduct Management

- myIEEE- memberNet- IEEE.tv

M t i C ti

- Benefit Portfolio Mgmt- New Benefit Process- Financial Mgmt

- Mentoring Connection