Post on 30-Nov-2014
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Karthik Srinivasan @beastoftraal @flipkart
Steven Soderbergh built my reputation!
Slurrrrrppppp….!
Mandatory shot of a dictionary definition of ‘reputation’ ;-)
1 WhatWhat you want people to believe vs. what they believe
• What you want people to believe seems like a top-down approach
• What they believe themselves is influenced by sources and opinions beyond your story
You control nothing, anymore. All you can do is participate. How is your participation?
2 WhoPower of your story is restricted to how well you're able to sell it
• Information cascades across groups, often with other opinions added
• Who do you speak to, to sell your story?
Every reputation matters - your story's and of the people who propagate your story
3 WhenNo more 15 minutes of fame (Sorry Warhol!) - we're looking at 100 hours of fame
• 15 minutes of fame worked when the gatekeepers of mass media were in control
• Reputation is now measured across a much wider spectrum of time
Living a reputation is your best bet vs. talking about one
Sayonara.