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50 Tech Tips You Absolutely Should Know

June 20, 2012

Today’s Tips Brought to You By…

Jim WiegandDirector of Technology, Pro Bono Net

Karin RomansDevelopment Associate, Pro Bono Net

Allison McDermottDeputy Director, Pro Bono Net

Jim’s Tech Tips

• Skype• Security• Spybot• Programming Tools• Your Most Important Tool

Jim WiegandDirector of Technology, Pro Bono Net

Multiple Skype Accounts?

No problem. You can run more than one Skype account at the same time.

Set Skype Logging

Be sure to review how Skype logs your activity, if you want to control your privacy.

Skype + Google Voice + iTouch

Using Google Voice as your main number linked with Skype and iTouch will provide a very low cost alternative cell phone.

Step 1: Skype Manager

Step 2: Skype Manager

Record a Skype Conversation

Don’t forget to tell everyone on the call you are doing so!

Never Forget a Password Again (without risking your security)

True Crypt

Free, open source encryption software.

Ensures that your local information is safe if your laptop is stolen.

AVG Do Not Track

You can block everything, then allow only what you want.

Run Spybot as an Admin

Step 1: Run Spybot in Advance Mode

Step 2: Review startup apps

Step 3: Update System

Immunize and Search/Destroy Every Week

XML Marker

Firebug

Notepad++

Keep Your Most Important Tool Up to Date

Mensa Brain Test App Moron Test AppSodoku App

Karin’s Tech Tips

• Social Media• Fundraising

Karin RomansDevelopment Associate, Pro Bono Net

Tracking and Timing are KeyUse available tools to track your analytics to see when and to what content your supporters are responding.

Available Tools:Facebook InsightsTweetstatsBit.lyTwitter AnalyzerKlout

Pay attention to when supporters are listening and responding 9 A.M.? Noon? 5 P.M.?

Include Calls to Action in Your PostSocial Media may not make millions but it can quickly mobilize supporters.

Outraged? Frustrated? Excited?Rev people Up!

Create creative comments on FBCreate a unique hashtag on Twitter

Create a video and share itShare a timely blog post

Get people talking and direct them to your website!

Make Sure Your Website is Worth Visiting

Donate Now button is above the fold and visual

Have a variety of ways for supporters to connect

Have a clear call to action or ways for supporters to donate

Always Watch the Competition

What to do?Identify your top competitorsTrack what they are doingCreate a private list on Twitter

Why?Find out what they are doing that worksHow are they engaging supportersWhat are they saying

Don’t Ignore Your FB Cover ImageA good cover image says it all.

Your Facebook cover image tells your story.

Have a targeted image and messaging.

Need help crafting your message?

Ash Shepherd provides a good template in

Photoshop.

www.ashshepherd.com Facebook Timeline Cover Resources

Don’t Be Messy…

You can edit the headlines of articles as well as the text below them to specify them to your needs.

Always clean up your posts, deletethe links so it is easy to read.

Are You Interacting?Social Media isn’t the only stop.

Interacting with donors is important.

$ isn’t always the main message.

Most donors fall off because of lack of attention.

Invest in email marketing systems such as Constant Contact, iContact, or Vertical Response, among others.

LinkedIn Can Be a Powerful Tool

ResearchPotential BoardStaffSponsorsPartners

Make Connections

Find SolutionsJoin Groups Ask Peers for Help

To Fundraise

Find New Ways to Promote Your Work

You do great things.

Share them.

Create video and content.

Find your legal aid peers:http://lsntap.org/Programs_On_YouTube_2009

They’re Everywhere

Increase Your SEO Optimization

Post and publish links wherever possible

Use share the page tools and share pages on your networks

Direct traffic to your donation page

Widgets for Fundraising

Fundraising Widgets like those usedby SixDegrees.org allow you to create family of fundraisers.

Staff, Board and Supporters can create a page and tap their friends and family.

Integrate them into websites, social media and your email signature and you can watch funds grow.

Get Your Data Together

Data about our donors and potential donors is often kept in multiple places.

If you have data on an excel sheet about donors, volunteers or partners makes sure that data is going into your donor management system.

Capture information about relationships, partners, how often they volunteer, what are their interests, who are they friends with.

Go the Extra Mile

Track Food

Track Exercise

Target Weight

Comprehend Calories

Share/Forums

Free!

Allison’s Tech Tips

• Hodge Podge• Home Grown • Tips for Tips• Share!

Allison McDermottDeputy Director, Pro Bono Net

The Cloud is Your Friend

“This is Nelson. Nelson has stolen my iPhone.”

Apple iCloud for iPhone

Google+ Instant Upload for Android

Yes, but Is it Usable?

Customize your usability testsFast user testing turnaroundCheap per user costs

I Do Not Like the Office Ribbon

http://www.ubit.ch/software/ubitmenu-languages/

UBitMenu adds the “old” Office Menu to the ribbon

But I Do Like No More PrtScn

Office 2010 integrates screenshots into its applications(ht Sue Encherman)

I also Like the Snipping Tool

http://windows.microsoft.com/en-us/windows7/products/features/snipping-tool

Windows 7 tool for grabbing screenshots and other graphic snippets

Rage Against the Email

The Twitter of email.No attachmentsPlain text500 characters

Could you do it?

https://shortmail.com/(ht to Kate Bladow)

Swype Your Email

http://www.swype.com

Share Your SurveyMonkey

ht to Sue Encherman

Transfer surveys and responses to other professional accounts

Find Video Content

http://www.sharelawvideo.org/ Developed by Atlanta Legal Aid Society

Find SWEB Content

http://www.sharelaw.org/ Developed by Arkansas Legal Services Partnership

Write Clearly, Please

http://www.writeclearly.org Developed by Legal Aid of Western New York

Tricks of the Internet Marketing Trade

www.lawhelp.org/ny/toolkit Developed by Legal Services NYC and LawHelp/NY

Search engine optimization and online marketing techniques for legal aid orgs

Ask Brian for Help

http://lsntap.org/helpdeskchat Run by Northwest Justice Project

Your Tech Tip Cup Runneth Over

http://dailytekk.com/tag/top-100/

100 new tech tips every Monday.

Really.

Life Hacker

http://lifehacker.com

Tips, tricks and downloads for getting things done

How to fix Mom and Dad’s computer

• Kill the spyware• Update Windows• Switch default browser to Firefox• Uninstall unneeded programs• Trim down the startup program list• Install a firewall• Scan and defrag the hard drive• Add a hard drive or PCI card

Fromhttp://lifehacker.com/138113/geek-to-live--

how-to-fix-mom-and-dads-computer

Peer Wisdom Since 2006

• 50 Tech Tips • Office Tips• Time Management Tips• Google Tools for Advocates• Firefox extensions

While we look at a few oldies but goodies…

Share your favorite tech tips with us now!

All Things Google

Turning Off Word Auto-Format

ht to Glenn Rawdon, the king of 50 Tech Tips

Xobni for Outlook

HipMunk

What are your favorite tech tips?

We will add them to this slide after the training!

THANK YOU FOR ATTENDING TODAY!

Next up:

The Cloud Beckons, but Is It Safe?July 11, 2012 at 10 am PT / 1 pm ET

More information at www.lsntap.org

Contact Information

Brian Rowe (brianr@nwjustice.org) or via chat on www.lsntap.org

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