Nuxeo Webinar: Getting Started with your DAM Application

Post on 11-Jul-2015

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The Nuxeo Platform

Getting Started with Your DAM Application

Nuxeo Vision Dramatically improve how content-based applications are built, managed and deployed, making our customers more agile, innovative, and successful. Next generation, enterprise ready platform for building traditional and cutting-edge applications. Powerful application development environment, modular architecture, SaaS-based tools, and premium support. Super scalable deployments, supporting the smallest and larges uses, spanning the globe.

Notable CustomersNotable Customers

Business-Oriented Document Repository

Intelligence Platform High-Volume Archiving

Cloud Document Sharing Highly Secure Collaboration

Regulated Collaboration

iSight, Datamail, GoBalto, ThompsonReuters, Bank of

France

Core Use CasesDigital Asset Management

(DAM)

Video Distribution Platform Central Assets Repository

Brand Management Collaboration Platform

Ads Distribution Platform

JCDecaux, Verizon, GSD&M, CapitalOne

Workflow & Case Management

Law Production Payable Approval Forensic Analysis

Fraud Investigation

SolutionStar, Prime Minister Office, FICO

Advanced Content Repository

Mobile Content Distribution Product Information Management

Master Data Management Developer Builds Distribution Service

Boeing, FICO, ElectronicArts, DoD, US Navy, SolutionStar

Core Use Cases

Nuxeo Platform

�14

Content Repository: Access Control, Rich Content Model, Audit, Query, File Storage

Business Logic

Data Presentation

Conversion KitWorkflow

Engine

Authentication & Identity

Management

Extensible Back Office

Optional add-ons, extensions, integrations, and feature sets (20+)

REST API

CMIS

Client SDKs: Java

JavaScript

Python iOS

Android

WebDAV

Nuxeo Drive (multi-device file sync)

The Nuxeo Platform

AGENDA 1. What is a digital asset? 2. Current challenges 3. The Nuxeo Platform 4. How to start a DAM project 5. Your first Nuxeo project 6. Q&A

Defining an Asset What is a digital asset?

Content is a Business Asset

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Media and digital content spans your entire organization •  No longer just Marketing dept. or Creative teams

Who uses Digital Assets now? •  Insurance Companies

•  Claims Departments

•  Financial Firms

•  Video & Film Industry

Any kind of content that you use daily in your

organization is an asset!

Digital Assets: What are They?

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“Anything tangible or intangible that is capable of being

owned or controlled to produce value…”

•  Textual content

•  Images

•  Rich media

Current Challenges Why organizations require a Digital Asset Management (DAM) solution

End User Pain Points

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Often we hear: “they are only assets if you can find them!”

•  What assets do we own?

•  How can we effectively locate & collaborate? •  Mixed file formats, unable to preview

•  Lack of user permissions

Sound Familiar?

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Industry reports state that, 71% of organizations have problems providing other colleagues within the organization access to assets which reduces collaboration between departments.

Can you send us a screen

shot from our home page?

Does anyone know what file share has the video clips ?

The email bounced because the

attachments are to large, put them in a

drop box for me please!! ASAP…

Source: https://www.marketingtechblog.com/business-case-for-dam/

Users Find Other Means

13

Industry Statistic

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84% of businesses report that finding assets is the

biggest challenge they have when working with digital assets! Sources: http://www.mindmatrix.net/sales-enablement-software/asset-management/

Why the platform approach How does Nuxeo manage assets?

Connected Access

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•  By 2016, 1.6 BILLION smart devices will be sold

•  66% of the workforce will use smart devices for their work

•  Delivery, ingestion, management, and control

Cloud

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•  Private / Public / Hybrid

• Multi-tenancy •  App level

•  Container Level

• Automation

The Platform Approach

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Your Digital Asset Management strategy needs to be an integral component of your broader content management strategy.

The Nuxeo Platform

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•  Flexible

•  Extensible

•  Scalable

•  Secure

• Open Source

• Compliant with

Industry Standards

Repository

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Single Repository

•  Media content

•  Documents

•  Custom content models

For an inclusive, connected

way of managing assets across the

enterprise

Nuxeo Technology

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1.  Provides immediate, easily

attainable benefits

2.  Encourages, excites & rewards

developers who want to do more

Getting Started What’s needed?

Nuxeo DAM Functional Overview

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• Mac OS

• Windows

•  Linux

Nuxeo DAM requires no specific install steps.

Nuxeo DAM Automation

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•  Approve assets on mobile devices

•  Track & Audit history

•  Manage a multi-tiered process based on your business rules

•  Ensure consistency across your organization

automate

process

import

Planning Tips

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•  Do your research

•  Understand metadata

•  Have basic knowledge of the tools

•  Perform a collection assessment

•  Identify your stakeholders

•  Mobile

Resources Download the Platform: http://www.nuxeo.com/downloads/ Review the Documentation http://doc.nuxeo.com/pages/viewpage.action?pageId=3866704 (or doc.nuxeo.com and search)

Platform SaaS http://doc.nuxeo.com/display/NXDOC/Platform+as+a+Service http://doc.nuxeo.com/display/NXDOC/Essential+Nuxeo+Platform+Terminology

Thank You! Bob Canaway Chief Marketing Officer Nuxeo @bobcanaway Leonard Brazzano Sr. Director, Product Marketing Nuxeo