The Future of Content - in 140 Characters

www.mediafuturist.comtwitter.com/gleonhard

What I do: www.mediafuturist.comwww.twitter.com/gleonhard

0s1s:atw *zeros and ones all the way

Music=404

:<assumptnsSource: CEA.org

Source: ABC.com

Source: kk.org

$4Copy=BFN *bye for now

Ctrl=MiA

Content>Cloud>$

Hybrid$

TeleMedia>6Y

Open,AMAP *as much as possible

WWGD

New$$$$

100%

Content / Copy

5%15%

15%

10% 20%

15%

20%

ContentContextCurationTimelinessEmbodiment / PackagingRelevanceOthers

Packaging

Source: Clay Shirky

Filtr=BF *best friend

O4U * only for you

AR:OMG! *Augmented Reality oh my God

T+ *think positive

Gerd Leonhard @gleonhard

GWHTLC!*Glad we had this little chat