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2010 Bargaining: MNA Mainstream Media Coverage Statistics Online News Coverage: 6.5 million readers, $770,000 in publicity value. TV Coverage: 75 million viewers, $3.4 million in publicity value Newspaper Coverage: 52 million readers, $847,000 in publicity value Note: Radio statistics unavailable, but coverage included MPR, WCCO AM, MNN, NPR, MSNBC Radio and BBC Radio in London.
