| Date post: | 20-Aug-2015 |
| Category: |
Technology |
| Upload: | acquia |
| View: | 1,037 times |
| Download: | 1 times |
Dream It. Drupal It.
Peter WalshUK Regional Director
07713 [email protected]
Digital Entertainment MasterclassLondon, 26th November 2013
Combining Content, Community & Commerce to increase consumer engagement
Top 5 organizational challenges in transition to digital experiences
1. Building digital customer experiences
2. Struggling to unify your cross-channel digital experiences– social, mobile and the web.
3. Openness to innovation and experimentation, move to agile life cycle
4. Disconnect between your digital providers and your IT
5. Reducing upfront costs to build digital experiences, while retaining flexibility to configure and extend platform.
Flexibility and Integration Drive Digital Competitive Advantage
What are the main drivers for a new digital experience platform?
1. Limited flexibility
2. Total cost of ownership
3. Poor, inadequate functionality
4. Inability to quickly innovate.Source: A commissioned study conducted by Forrester Consulting on behalf of Acquia, July 2012
We all have the same challenge as Jean-Claude:
Community
Content
Commerce
What does this look like for us, in our jobs?
We all have the same challenge as Jean:Drupal is a FREE Integrated Content, Community and Commerce platform
Ready to use Out-Of-The-Box
1M strong Development Community
Used by the largest Global Media & Entertainment Companies
No Lock-inFreedom of OpenSaaS
Marketing Agility
Accelerate innovation from idea to experience
Best of BreedIntegrate with existing marketing
toolset to maximize ROI
Unified PlatformStreamline development, admin,
and publishing processes
Mature Cloud Platforms
Proven, high performance cloud options for every site need
Accelerate Campaigns
Speed time-to-market for multi-channel campaigns
What is Drupal?
The Platform for Content-Rich, Multi-Channel Web Experiences
Manage customers across the entire digital lifecycle
RetainSellManageMeasureEngageAttract
add whole foods
22k Active Drupal Developers – innovate
at the speed of the web
Who are Acquia?
Acquia was founded by the creator of Drupal Dries Buytaert.Demand for Drupal in the enterprise grew rapidly after its inception, prompting the creation of Acquia.
3% of ALL websites are powered by Drupal
Drupal widely adopted in Media & Entertainment (NBC, BBC, Turner, MTV, Warner Music, UMG, Sony, Disney and others)
Community
Build on the open source platformthat moves at the speed of the web
ACQUIA + DRUPALWHERE GREAT DIGITAL EXPERIENCES BEGIN
3+3003 Templates created 300 completely custom brand experiences
300Artists creating connections, delivering memorable experiences and giving their fans something to talk about
Grow in the cloud environment that never lets you fail
ACQUIA + DRUPALWHERE GREAT DIGITAL EXPERIENCES BEGIN
460M
Hits to grammy.comon night of award show
Acquia gives organizations the freedom to build great digital experiences that …
Scale to meet your greatest needs:
Acquia cloud scaled to support 400% increase in site visitors400%
Standardised platform across NBC entertainment brands and sports sites. Delivered 34M PVs to origin in 24 hours.
34M
13MPeople accessed Olympic content through their mobile devices in 2012
Community
Connect your digital experiencesinto your entire marketing toolset
ACQUIA + DRUPALWHERE GREAT DIGITAL EXPERIENCES BEGIN
Let them drive
Drupal lets you personalize the community experience
for your members
Scalability and speed
Drupal scales well to power some of the largest communities
on the web
Put the tools away
No need to rip and replace 3rd party systems you’re already
using and invested in
No empty restaurants
Remove barriers to contribution and get your members
collaborating
Invest it elsewhere
No license fees means faster time to value, use what you need
means lower TCO
Commerce
Timex 2012These are our
products
Timex 2013This is your life
Create compelling content
Make shopping socially immersive
Community
Content
Commerce
We all have the same challenge as Jean-Claude:
Dream It. Drupal It.
Peter WalshUK Regional Director
07713 [email protected]
Digital Entertainment MasterclassLondon, 26th November 2013
Thank you.
