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Big Data & The Emergence of Social Selling | SugarCRM SugarCon #scon11

Date post: 10-May-2015
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One of the biggest impact of social media on Businesses is the large amount of data that is being created every day.This tsunami of data is having, and will have, a dramatic impact on both those who sell and on those who buy.I will start by talking first about the impact on those who sell, and I will do so by telling you a real life story.
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Big Data & The Emergence of Social Selling Umberto Milletti - CEO, InsideView @umbertom
Transcript
Page 1: Big Data & The Emergence of Social Selling |  SugarCRM SugarCon #scon11

Big Data & The Emergence of Social Selling

Umberto Milletti - CEO, InsideView @umbertom

Page 2: Big Data & The Emergence of Social Selling |  SugarCRM SugarCon #scon11

Adoption & Overload Dilema

Page 3: Big Data & The Emergence of Social Selling |  SugarCRM SugarCon #scon11

Financial Markets Explode1980s

Page 4: Big Data & The Emergence of Social Selling |  SugarCRM SugarCon #scon11

Financial Information

Boom

Page 5: Big Data & The Emergence of Social Selling |  SugarCRM SugarCon #scon11

Bloomberg Terminal

Page 6: Big Data & The Emergence of Social Selling |  SugarCRM SugarCon #scon11

Now Bloomberg is a

Must Have

Page 7: Big Data & The Emergence of Social Selling |  SugarCRM SugarCon #scon11

Success! An Empire built on BIG DATA

Page 8: Big Data & The Emergence of Social Selling |  SugarCRM SugarCon #scon11

Sales TodayIs all that data helping

Page 9: Big Data & The Emergence of Social Selling |  SugarCRM SugarCon #scon11

Find the cluesCustomers are leaving clues online.

Page 10: Big Data & The Emergence of Social Selling |  SugarCRM SugarCon #scon11

ConversationsWith or without you.

Page 11: Big Data & The Emergence of Social Selling |  SugarCRM SugarCon #scon11

Sales is Relationships

Page 12: Big Data & The Emergence of Social Selling |  SugarCRM SugarCon #scon11

Relationships?How do you build

Page 13: Big Data & The Emergence of Social Selling |  SugarCRM SugarCon #scon11

Personal Information everywhere

Page 14: Big Data & The Emergence of Social Selling |  SugarCRM SugarCon #scon11

Ready?Is your sales team

Page 15: Big Data & The Emergence of Social Selling |  SugarCRM SugarCon #scon11

Grinding Data?Are you just

Page 16: Big Data & The Emergence of Social Selling |  SugarCRM SugarCon #scon11

Intelligence?Or using

Page 17: Big Data & The Emergence of Social Selling |  SugarCRM SugarCon #scon11

Organized, Relevant & Integrated

Page 18: Big Data & The Emergence of Social Selling |  SugarCRM SugarCon #scon11

My Employer Target CompanyGerald S. CasilliBoard Member -InsideView Also Works at

Xactly Corporation(Board Member)

Team Previous Employer Target CompanyCory AyresFormer, Salesforce.com Now Works at

Xactly CorporationDirector, Corp Sales

Connection via Greg Volm

Smart Connections – Identify entry points

Daily Summary AlertAcquisitions

Xactly, Inc – Xactly to Acquire CentiveXactly Corporation today announced it has acquired the Lowell, MA-based company Centive to become the software industry’s largest ….

Smart Agents – Delivered via Email

Smart Records – Close the loop

Page 19: Big Data & The Emergence of Social Selling |  SugarCRM SugarCon #scon11

“Sales people using Sales Intelligence

generate 17% more revenue than their peers

who do not”

Source: The Sales Intelligence Challenge, CSO Insights, Jan 2011

Winning

Page 20: Big Data & The Emergence of Social Selling |  SugarCRM SugarCon #scon11

In Summary

Page 21: Big Data & The Emergence of Social Selling |  SugarCRM SugarCon #scon11

Tuned OutCustomer 2.0 has Our yelling

Page 22: Big Data & The Emergence of Social Selling |  SugarCRM SugarCon #scon11

Empower Your Sales TeamWith The Right Tools

Page 23: Big Data & The Emergence of Social Selling |  SugarCRM SugarCon #scon11

Announcing

FREE out-of-the-box InsideView for all SugarCRM users

Page 24: Big Data & The Emergence of Social Selling |  SugarCRM SugarCon #scon11

Today 2pm (Napa):

“Getting a Competitive Advantage through Social Selling”

Twitter: @umbertomBlog: umberto.insideview.com


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