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Critical evaluation nadeya haque

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Name: Nadeya Haque Candidate Number: 7412 Centre Number: 10508
Transcript

Name: Nadeya Haque

Candidate Number: 7412

Centre Number: 10508

Suede FM

An interview is a conversation between two or more

people where questions are asked by the interviewer to

elicit facts or statements from the interviewee.

This is commonly used and popular among radio newscast.

It allows you to discover how individuals think and feel

about a topic and why they hold certain opinions

Outside Broadcast refers to any television or radio programme

which is broadcast from a location away from the normal studio

setting. The location doesn't actually have to be out-of-doors —

the "outside" simply means "outside the studio".

This is very popular among radio newscasts

Outside Broadcasts make the audience feel they are actually

their and makes them feel involved as it is live from the scene. It

allows people to hear an event or scene without being there

It is an interview with members of the general

public usually based on one topic

This is a form used through radio news cast

Vox Pop allows the audience to hear other

peoples opinions on another matter

Conventions are the generally accepted ways of doing

something.

An example of a convention is theme tune used before the

news programme begins and silence through out the stories.

We went against this convention as we used music through out

our soft news and silence when presenting hard news.

We believe this helps engage the audience as the music helps

create the mood needed for the news e.g. silence when

presenting the news on the protest for UK mosque , it enables

the audience know it is a serious matter.

e.g. upbeat music used when presenting the story on university

fees to show it is light soft news

An example of a convention is having one host present the news

We went against this convention and had two host that both present the news

We believe this enables the audience to be engaged as hearing one persons voice throughout can be off-putting therefore we decided to have two, also by having two hosts shows different types of personalities that the audience can relate to.

There are many conventions that we have kept e.g.

speaking formally

We have kept this as everyone understands this way of

speaking and will not create difficulties for our audience.

We have also kept the way our news is presented which is

hard news to soft news

We believe the newscast should end on a good note and by

presenting hard hitting news first will enable the audience to

get engaged.

The Muslims are represented as a strong community coming together to

fight against the council.

They are presented as one unity as they have the same belief

They are presented as non violent as a common stereotype is that Muslims

are dangerous and violent people, However this was a peaceful protest

which subverts the stereotype that Muslims are violent.

Coming together

as one to fight for

the same cause.

The middle aged white man subverts the stereotype that British white people

are racist as he supported the Muslims for the making of a new mosque.

He also represented unity among different religions and ethnic groups, He

Supported people who have a different faith then him which shows diversity

And support.

Most of the supporters were Asian and the British man was white ,It subverts

the stereotype that Asians and White English people do not get along,

As there are many groups promoting racial hatred e.g. EDL and MDL in the UK.

This is a picture of a EDL

supporter against Muslims.

However the interviewer

was for the making of the

mosque subverting the

stereotype that there is

racial hatred among the

White and Asians.

University students are presented as struggling with finance due to

the rise in university fees.

Students are represented as deprived but ambitious with a passion

to succeed.

.

They represent the underdogs of London

Determined

to succeed

despite the

rise in

university

fees

Our story of the school robbery conforms the stereotype

that East London is full of crimes

It presents East London as an unsafe place to live.

The story also presents East Londoners being vulnerable as

they are in an area with high level of crime

East London is

full of many

youths' that form

gangs to commit

crimes

Q.3 Describe the radio station that

will be ideal for your newscast

We wanted a radio station that

is fun and trendy and focuses

mostly on its younger

audience, also engages and

interacts with its audience e.g.

having competitions and

answering questions by the

audience through face book

etc., we also believe the

audience should always be up-

to-date with the latest news and

music around the world.

BBC Radio 1

Population:

52,352,000

Reach (000s): 11,091

Reach Percent: 21

Average hour per

listener: 6.9

Our group have decided that BBC

radio one goes well with our

newscast the reasons for this is

because the remit of Radio 1 is to

entertain and engage a broad range

of young listeners with a mix of

contemporary music and speech. Its

target audience is 15-29 year olds

and it also provides some

programming for younger teenager

, It also offer a range of new

music, supporting emerging artists -

especially those from the UK - and

provide a platform for live music. It

also presents news, documentaries

and campaigns.

We believe that our

newscast is right for BBC

radio1 because their radio

station is not for one

particular ethnicity or

culture instead it’s for

everyone. BBC is funded

by the Government, so

they must provide both

sides when presenting

their news, and on all

cultures and ethnicities.

BBC radio 1 also educates their

audience on worldly affairs and

issues around the world. One of

our beliefs is in order to engage

with the audience you must

interact with them, BBC Radio

1 take in questions through

Facebook and Twitter; we

believe it is good to keep up to

date with the younger audience

as they use social media sites

as a platform to communicate.

BBC Radio 1 also provides education

when presenting their news, they

have a variety e.g. on political

education and health etc. One of

our beliefs is also to educate the

younger audience which is why our

newscast had a story on university

fees also local issues like the

mosque etc.

One of our other ideologies is to

provide entertainment which is why

we have a celebrity story which is

particularly popular with the

younger audience , we also provide

weather and travel report which

BBC do to for its audience.

Is your newscast similar to

their newscast in structure

host time its aired duration

etc.?

BBC Radio 1 presents its headlines first

and then its stories which we do with our

newscast, it presents hard news and then

soft news later on, the hosts of BBC radio1

use a serious tone when presenting hard

news and a light tone when presenting

soft news.BBC also present their stories

for a maximum of a minute depending on

the news.

Your product why is it

right for this station

does it have any

similarities in style

language audience

explain with examples.

A recent news report has

shown New BBC Radio 1

controller Ben Cooper is

facing pressure to steer his

station to a younger audience

after it was claimed the

average age of the station's

listenership had gone up. The

average age of people tuning

in to Radio 1 had risen from

29 to 32 in the past three

years.

We believe that our newscast

could attract the younger

audience because our hosts

are young teenagers therefore

they could relate more to the

listeners when taking

questions etc. We also know

that BBC Radio 1 is mostly

listened to for its music, So

we provide music in the

background whilst presenting

our news, this is unique and is

rarely done, it could be used

as a tool to engage with the

audience.

Suede FM

Age:16-25 year olds

Class: All

Area: London mainly focusing on East London

Gender: Female/Male

Race: All

The particular people we want to attract are EXPLORERS

who seek to discover more.

The purpose of our newscast is to inform people about the

different things that go on around the world. Our newscast

is targeted mainly at the youth therefore we have news

that affect them so that they are aware of it.

Suede FM

To get our audience involved we inform our

audience about our website we also tell

them to participate by asking questions via

Facebook and Twitter.

Through our survey it shows most of

our audience are 16-22 year olds. We

used Facebook and Twitter to allow

our audience interact with our

audience as social media sites are

popular among this age group

Most of audience like listening to

entertainment news which is why we

included a celebrity new story of Speidi

from Big Brother which is a popular show

among the youth and young adults.

Our story was on

Speidi death

threats

64.0% of our audience mostly

like to listen to music on

radio, which is why included

music in the background of

our news stories

To attract and engage our

audience we added music

in the background of our

newscast to create a

certain mood and

atmosphere of the part

Our radio targets mostly 16-25yr olds To

attract our audience we used more local

news because proximity is a key news value

in local news. This allows our audience to

relate to issues that affect them.

We did a story on

the rise in

university fees

that affect the

youth as in a few

years they would

make the decision

whether they want

to go university or

not

To attract our audience we used simple and

formal language so they all are able to

understand the news stories and catchy

storylines.

To also attract our audience we had to make

sure the duration of the stories were not very

long, our radio targets mainly the youth who get

easily bored. Therefore, the maximum duration

of a story was a minute, or just over.

Suede FM

Technology is advancing and changing

Minimisation is in demand and increasing

Technological convergence allows you to

have many platforms on one device

Technology is expanding and advancing

continuously

Many devices are now converged

E.g. of technological convergence- IPhone

enables you to download games on your

phone as well as speak on the phone

Radio has changed from Analogue and Digital

E.g. of digital technology

Radio FM/AM

Laptop

Computer

Advantages of Digital

Better quality sound

No interference

Easier to use

Parallel medium is when you can listen to the

radio whilst performing other tasks e.g.

listening to the radio whilst Ironing. Radio is

very popular among the public because it

enables you to get on with your daily life

whilst consuming radio

Also The Big listen survey found that 61%

listen to radio on their mobile phones.

Due to technological convergence this

enables us to hear radio on different

platforms e.g. internet ,iPod.

The big Listen survey took place in 2007, by Radio Centre. Its purpose was

to range a study of the UK radio audience.

DAB stands for digital audio broadcasting

DAB is now popular among radios

DAB radios automatically tune to all the available stations, offering a list for the user to select from.

It gives better reception quality

More stations are available

Disadvantages: Not all areas of the UK are currently covered by DAB.

DAB is very expensive to transmit.

I used a questionnaire for my radio to find

out more of the audience

This site gives qualitative data and enables

you to find out more about your audience

This site could also be posted on social media

sites such as Facebook which I have done to

get my audience to fill in the questionnaire.

Audacity is a programme that enables you to

cut copy and edit and insert sound.

I have used Audacity numerous amount of

time, Audacity helps save time as it does not

take long to edit inserts .

I have learnt that organisation is crucial for media, during this

course I had to organise a meeting with my Government &

Politics teacher for a interview, to do this I had to inform him

about the dates I am available and the type of questions I will

ask.

Organisation is vital in order to have a successful newscast, Our

group had to organise a time and date for when we are all

without it clashing with our other work.

Without organisation you cannot complete your work and meet

deadlines, to make sure we meet deadlines we met up regularly

to suggest improvements etc.

I was given the task of doing an interview, to do this I had to plan the

type of questions I will ask my interviewee, I had to make sure they are

open questions and be very careful about what I say.

I had to make sure my questions were not biased and that I will present

different views

Our group also planned what type of radio station we will have and who

are target audience will be, in order to do this we created a survey

monkey to find out more about our audience, so we can plan the type of

news we will be presenting

Planning helps you to keep up to date and be organised with your work, it

also gives you an outline of what to do.

During this course I have learnt that research is vital for our

newscast, I had to make sure the news was up to date and

accurate. I had to make sure the type of information I present is

not biased and will put others in harm.

I have learnt that whilst researching it is important to only select

relevant parts, as information that is not relevant will make the

story drag on and the audience may loose concentration.

I have learnt that to work with others you must be

understanding, as people in the group will have different views

from you. We had to work together and agree on the same ideas

that we will present. In order for it to be fair we voted on what

will be the best for our radio newscast

I have learnt that as a group we have to be well organised , we

had to make dates were we all are available to do the work so

that it doesn’t clash with our other work. We had to also take

roles whilst doing the production so the work is distributed fairly.

I have learnt if one member of the group is not there and has not

met the deadline then the group must work together to produce

it, as in the media industry news must be presented on time


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