A Social Media Mapwww.digitaldna.com.ng

Toluwalomo Ojo-Medubi

DIGITALDNA

DO YOU WANT MORE LEADS MORE CUSTOMERS AND MORE BUSINESS?We would love to show you the amazing things social media

marketing can do for your business.

What We are AboutBIG IDEAS. CREATIVE PEOPLE. SUPER RESULTS.

We strategically shape, creatively process and compellingly deliver on all commitments that we make to our clients. Our toolbox includes social design, metrics,

content marketing, strategy, social listening and high-octane campaigns

We Have Shifted from Analogue to DigitalDigital Media Will Soon Replace Every Form of Traditional Media Ever Known

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0557. 7 MillionActive Internet Users in

Nigeria1st in Africa

15 Million Nigerians are Active on Facebook. 65%

Log in Every Day

Wizkid Balogun is the 1st Nigerian to Hit 1 Million

Followers on Twitter

23.1 MillionSmartphone Users

in Nigeria17th in the World

Psquare’s “Personally” Music Video Has Re-

ceived More than 40 Mil-lion Views

“It is the people who figure out how to work simply in the present, rather than the people who mastered the complexities of the past,

who get to say what happens in the future”. -Clay Shirky

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So What Will Social Media Do for Your Business?Making Social Media a Priority Will Allow You…

01 Be Found. Establish a Stronger Brand. Increase Revenue. Find New Cus-tomers. Retain Old Ones.

02 Share Expertise & Knowledge. Tap into the Wisdom of Customers. Interact & Receive Valuable Customer Feedback.

03 Build Brand Buzz. Grow Massive and Loyal Communities. Word of Mouth Advertising is the Best Type of Marketing.

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Why Do You Need a Social Media Strategy?80% of Businesses Use Social Media Without a Strategy Plan. Reason Why they Fail.

A B C DWhat are your goals for the year? Spell outyour objectives & what is required to get there.

Business GoalsTarget Audience

Best PlatformContent Plan

Who are you trying to reach? Appealing to everyone is never the way to go.

Using the right socialplatforms to reach out to the right people is crucially important..

Create content & fo-cus on what your tar-get wants to know and post at the best times.

GoalsAudiencePlatformContent

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Connections are EverythingSocial Media Marketing Has Revolutionized Business & Human Interaction

“People Share, Read & Generally Engage More With Any Type of Content When It Surfaces Through Friends & People They Know & Trust “. Malorie Lucich

Social Media Marketing is not Magic. There is a

Science to It.

AT-TRACT

EN-GAGE

CON-VERT

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“What We Really Need is a Mindset Shift that Will Make Us Relevant to Today's Customers, a Mindset Shift from Telling & Selling to Building Relationships”. David Siteman

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“Word of Mouth Marketing Has Always Been Important to Business. Today, It is More Crucial Because of the Power of Social Web”. Joe Palezzi

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Why Choose Us?When People Want to Go Against the Grain. They Talk To Us.

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Comprehensive Strategy MapEntering social media without a plan is like tipping a glass of water into the ocean, no one notices.

Your strategy map is your success plan. It spells out your goals and what it takes to get there..

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Dedicated Customer SupportWe genuinely care and are dedicated to servicing our customers well. Our unique relationship with you is the reason why we exist.

It would be madness to muddle it all up. We respond with the urgency you deserve.

03Content MonetizationPeople don't want to be sold. They are looking for answers to their questions and information that excites them.

We give them what they want by leveraging on the power of preselling and morph it into something awesome that benefits your business.

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Measurable ResultsYou need to know what rocks and flops on social media. If you are using social media measuring impact is important.

We track your every move and reveal how it connects to your bottom line. It is a lot of grunt work. But somebody has got to do it.

We understand that you want results. If you’re using social media, you should be measuring it. You need to know what rocks and what flops. It is important that your social media strategy give you a great bang for that buck. This is why we help you track every move that you make on the social web. Our comprehensive reports give you an in-depth analysis of your online momentum and how it relates to your bottom line. It is a lot of grunt work. But somebody has got to do it.People on social media are highly distrustful of advertising messages. People don't want to be sold. They want news and information about the things they care about. They are looking for answers to their questions and information that really interests them. We give them what they want by leveraging on the power of preselling and morph it into something awesome that benefits your business. People on social media are highly distrustful of advertising messages. People don't want to be sold. They want news and information about the things they care about. They are looking for answers to their questions and information that really interests them. We give them what they want by leveraging on the power of preselling and morph it into something awesome that benefits your business.

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Our ServicesWe are a Different Type of Social Media Management Agency

Visual PostsThe brain processes visuals 60,000 times faster than text. Cool images stand you out and apart on social media.

Show that you are an authorityand a true pro by setting yourselfapart from generic Google images and go with attention grabbing images that deliver your message.

DESIGN

Content is KingGood content marketing is about content that gets people talking, liking & sharing with their friends or connections.

People are highly skeptical about advertising messages on the social web. You lose them if you have not gained trust & when content becomes promotional too quickly.

CONTENT

Social MonitoringEvery Social Media user should be seen as a potential customer. Monitor posts & respond to the ones relevant to your goals or objectives.

Keep up with social activities of industryInfluencers & competitors. Be involved in the conversations that concern you.

LISTENING

Understanding Social ROILooking for smart ways to measure your social activities? What type of content works best? How long are people spending on your pages?

Determine the social media impact on your business or brand. Fine tune online strategies to perfection.

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METRICS

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We Offer Additional Social Media ServicesContact Us to Discuss Opportunities that Fit Your Brand, Budget & Objectives.

01Social SurveysVideo surveys, audio surveys, mobile surveys. Market more intelligently and effectively.

02Social MonitoringWe maintain an eagle-eye on anything & everything that concerns you.

03 Facebook Marketing OptimizationPromote products & services inside your Facebook fans newsfeed. 04

Email MarketingThe money is in the list. Capture email addresses. List building that guaran-tees repeat business.

05Social Content ManagementHyper relevant content that keeps your audience alive across social networks..

06Customized ContentShare proven viral content customized with your own images & logos.

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Campaigns & PromotionsGet More Likes & Loyalty With Exciting Promotions, Contests or Giveaways.

Keep themExcited

Be Fun& Relevant

People Hate the Boring & Expected

Word of Mouth MarketingSocial media campaigns & promotions allow you reap the full benefits of viral marketing. Word-of-mouth marketing is the most effective type of marketing on the planet.

Customer Feedback & InsightSocial media campaigns improve your reach and extend your brand recall. They collect information you can use to improve current products, create new ones and connect better with fans.

Show Love for LikesReward fans for loyalty. Keep them allexcited, interested and coming back.

Use campaigns and promotions to build a buzz about your brand or business.

Take it to the Next LevelUse campaigns and promotions to gain a wealth of information to en-hance consumer experience.

Make themMatter

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Blogging is Crucial to Social Media SuccessReach Your Targeted Niche Consistently With Updated & Highly Engaging Content

01Blogs are traffic magnets. Google loves tand indexes them faster than other pages.

Generate laser-targeted traffic by focusing on rele-vant keywords, trending topics and adding social share to your blog posts.

02Blogs allow you build a community oflike minded people interested in the values your business offers.

Post valuable content . Help people resolve their is-sues. Offer fresh ideas and business solutions. Profit from the power of pre-selling.

03Traditional websites are not enough. Content is limited to a few pages and non-trending topics.

Blogs catch and hold attention because of regular fresher content that sparks comments, opinions and discussions.

04Blogs allow readers to subscribe via RSS feeds. Readers get to see new posts as soon as they happen.

Blogs encourage repeat visits with content delivered by feed aggregators or email. Compare this to bookmarking a web page. .

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Reinforce Social Media Success with AppsOver 1 Billion People Worldwide Use Smartphones, 23. 1 Million of Them are Nigerian

www.digitaldna.com.ng

Social media IntegrationGo Mobile With Your Business!Connect with people on the move, any-time and everywhere.

Menu OptionsConvenience is Crucial!Provide a one-stop access to all fea-tures of your brand or business.

Discounts & Coupons

Send Push Button Notifications!Tell people about your products, ser-vices amazing offers, discounts and promotions whenever you want.

Thank youwww.digitaldna.com.ng

info@digitaldna.com.ng08041129044 08028359778

Suite 204 B DBM Plaza Wuse Zone 1Abuja

DIGITALDNA