Creating a Connected City.

Hartford Has It. Abundant Opportunities Ahead.

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The strategy to complete Downtown involves foresight and opportunistic planning for all areas. This approach takes into consideration the varied character, types of use, and viable development opportunities. The city has framed its vision by exploring parcel conditions and market demand between and within these areas.

These sites show the ideal potential by focusing on a mix of uses to realize development that compliments its surroundings and brings additional activity and amenities to downtown.

Locations and strategies for new development

Building upon the scale of the existing neighborhood, this plan proposes townhomes, corner retail, and residential buildings that are sensitive to the context of the area. Street corner retail provides a social gathering space.

Residential22 townhomes107 units

Parking130 spaces

Commercial35,000 GSF

Retail19,000 GSF

Main Street

Ple

asan

t Str

eet

Morgan Street

Ann U

ccello Street

Street level townhomes create a distinct neighborhood character

Development sensitive to surrounding neighborhood context

Creating a Neighborhood

An improved gateway will have a profound impact on development north of I-84. Retail and residential development will compliment a proposed municipal building, which will attract daytime workers, neighborhood residents, and draw new residents to Downtown.

Residential681 units

Parking1484 spaces

Commercial250,000 GSF

Retail118,000 GSF

Bridging the gap between the downtown core and north of I-84

This plan “fill the gaps” in the heart of Downtown, replacing surface parking lots with new mixed-use development

Main and Trumbull Street becomes a walkable retail destination.

Main Street

Plea

sant

Str

eet

Trumbull Stre

et

Main Street in Downtown Hartford is one of the city’s primary commercial corridors. This proposed scenario builds on the surface lots located at Main Street and Asylum Avenue and brings additional activity to Downtown.

Residential394 units

Parking396 spaces

Retail51,000 GSF

An active street life continues the thread of Main Street

Main Street

Trumbull Street

Asylum St

Hartford’s Top Employers: 1. United Technologies Corp. 2. Hartford Financial Services Group Inc.

A New Town Center In the Heart of Downtown

Capital Preparatory

Magnet School

Radisson Inn

Cityplace II

Hartford 21

Prudential

Bank of America

Bushnell Park is one of the city’s most valued amenities and is home to the state capitol. This proposal takes advantage of park views by siting lower-scaled buildings along the park edge and highrise development behind.

Residential buildings with Bushnell Park views

Mid-rise residential development maintains a neighborhood scale

Bushnell Park creates added value for development

Jewell Street

Ford Street

Pearl Stre

et

Asylum Street

Ann Ucello Street

This development area “fills in the gaps” of the neighborhood and compliments the existing urban environment of Downtown. This scenario takes advantage of surface parking lots and underutilized sites.

Street level retail creates a distinct urban character

Residential593 units

Parking559 spaces

Retail77,000 GSF

Church Street

High S

treet

Allyn Street

Asylum Street

Ann Uccello Street

Residential337 units

Parking340 spaces

Retail53,000 GSF

3. Aetna 4. St. Paul Travelers Cos. Inc. 5. Hartford Hospital 6. Bank of America 7. St Francis Hospital

A View from the Park Building on a Foundation

Cityplace II

Bushnell ParkCarousel

XL Center

Holiday Inn Express

Homewood Suites

Union Station

109 Mile s

98 Miles

125 Miles

HartfordPOP 124,775

BostonPOP 617,594

ProvidencePOP 178,042

New YorkPOP 8,175,133

New Britain

Springfield

Holyoke

NorthamptonAmherst

C o n n e c t i c u t R i v e r

Connecting Hartford to the Northeast

Metro Hartford Economy

Downtown Retail Market

New England’s Sustainable Knowledge Corridor

Income Per Capita

Economic Partner Communities

Connecticut ranks #1 in the US for

per capita income

Metro Hartford has a population of

1.2 million people

100+ million consumers

within an 8 hour drive

Hartford’s top 7 employers employ

65,870 people

Hartford is strategically located within a two hour drive of three major economic partner communities

1.6 million residents in more than 80 communities

160,000 college/university students attending 29 institutions of higher education

Workforce of 1.1 million people and over 48,000 businesses

The combined GDP for Hartford and Springfield is in excess of $100 billion annually, more than 16 US states

DN

DW

A recent retail market analysis of the

Downtown North and Downtown West areas concluded that

Current retail is underserving

its demographic base by over $200 million

Potential for daytime workers to spend an

additional $49.4 million

236,000 sf of supportable retail space -

$90 million in sales by 2017

Hartford’s downtown residents are attracted to our retail, restaurants and cultural amenities.

Access to open space and recreation, coupled with Hartford’s proximity to Boston and New York, make it an attractive city for residents who enjoy an active lifestyle.

Who’s living Downtown?

Recreation and Open Space

East

Coa

st G

renw

ay

Hartford is part of theEast Coast Greenway

that connects communitiesfrom Maine to Florida.

Co

nn

e c t i c u t R i v e r

Downtown Keney Park

EastHartford

RiversidePark

East

Hartfor

d

4 parks connected by riverwalks 9.6 miles of walking trails 4.5 mile nature trail 51 acres of parkRed trail

Great River Park, 2.8 miles

Orange Trail Charter Oak Landing to/from Great River Park, 2.0 miles

Purple Trail Mortensen Riverfront Plaza to/from Great River Park, 3.2 miles

Yellow Trail Mortensen Riverfront Plaza to/from Riverside Park/Riverfront Boathouse, 1.6 miles

Keney Park, located one mile north of Downtown, is 584 acres!

201020001990198019701960

61% of residents are under the age of 3572% of residents are under the age of 45

65% Upper Income, N

o Children

22% Young to Middle Aged

43% Middle Aged

× 1,410residents

06103 Zip Code

35% Other

Most residents aren’t from Connecticut� 47% were born in di�erent state, and 15% are foreign born

78% possess a bachelor’s degree or higherÇ 50% higher than the national average

40% of residents earn a median salary of $67,50050% earn even more!Brite Lites, Li'l City

INCOME : UpscaleINCOME PRODUCING ASSETS : High

AGE RANGES : Under 55PRESENCE OF KIDS : Household without Kids

HOMEOWNERSHIP : Mostly OwnersEMPLOYMENT LEVELS : ManagementEDUCATION LEVELS : College Graduate

Up-and-ComersINCOME : Upper Mid

INCOME PRODUCING ASSETS : ModerateAGE RANGES : 25-44

PRESENCE OF KIDS : Household without KidsHOMEOWNERSHIP : Mix, Owners

EMPLOYMENT LEVELS : White collar, ServiceEDUCATION LEVELS : College Graduate

Brite Lites, Li'l CityINCOME : Upscale

INCOME PRODUCING ASSETS : HighAGE RANGES : Under 55

PRESENCE OF KIDS : Household without KidsHOMEOWNERSHIP : Mostly OwnersEMPLOYMENT LEVELS : ManagementEDUCATION LEVELS : College Graduate

Up-and-ComersINCOME : Upper Mid

INCOME PRODUCING ASSETS : ModerateAGE RANGES : 25-44

PRESENCE OF KIDS : Household without KidsHOMEOWNERSHIP : Mix, Owners

EMPLOYMENT LEVELS : White collar, ServiceEDUCATION LEVELS : College Graduate

East Coast Greenway Riverwalk at the Riverfront

Hartford has over 1200 acres of park space, and with miles of riverfront trails, the Connecticut River is a treasured resource for the city.

RestaurantsGroceriesDepartment StoresApparelGeneral StoresPharmacyOffice SuppliesSporting GoodsElectronicsBuilding Material/Lawn & GardenGasoline StationsMiscellaneous

Downtown Supportable Retail Space

Welcome to Hartford, Connecticut’s Capital City,

birthplace of the Boys & Girls Club, the first FM

station to begin broadcasting in the world, and

President Theodore Roosevelt’s first automobile

ride. We’re an 18-square-mile city, home to 125,000

residents, world class dining, international cultural

attractions, award winning entertainment venues

and some of the largest corporations in the nation.

Intellectual.

Diverse.

Historic.

Youthful.

Ambitious.