Dr. Jai MenonDirector, Bharti Airtel
Group CIO, Bharti Enterprises
Outline
START Bharti Enterprises – A Context
1 - Bold innovative models lend agility
THEMES 2 - Replicability follows
3 - CIO leadership evolves
FINISH Conclusions
Outline
Bharti AirtelIndia & SAARC Region
Telecom SeychellesSeychelles Islands
Jersey AirtelChannel Islands
Bharti TelesoftTelecom Software
Bharti AXA Life InsLife Insurance
Bharti RealtyReal Estate
Indus TowersPassive Infra Sharing
Beetel TeletechComm. and Media Devices
Bharti RetailRetail
Guernsey AirtelChannel Islands
Bharti Wal-MartWholesale Cash and Carry
Bharti AXA Gen InsGeneral Insurance
Bharti InfratelPassive Infra
Bharti AXA Investment Managers
Asset Management
Bharti Del MonteAgricultural Exports
Bharti Learning Sys.Training & Development
TELECOM SERVICES
FINANCIAL SERVICES
RETAIL / WHOLESALE
OTHERS
Our Businesses
Bharti FoundationCSR activities
Our Partners
TELECOM SERVICES
FINANCIAL SERVICES
RETAIL / WHOLESALE
OTHERS
Outline
Bharti Airtel
* As of Mar, 2008
consumerconsumer
mobile broadband televisionDTH and IPTV
businessbusiness
enterprise smb
business parametersbusiness parameters IT parametersIT parametersMar, 2004Mar, 2004 Dec, 2008Dec, 2008
Customers (M) Customers (M) 77 8888
Revenues ($M)Revenues ($M) 1,1131,113 6,752*6,752*
Employees (K)Employees (K) 5.55.5 25.525.5
Call center agents (K)Call center agents (K) 55 2020
CDRsCDRs/day (M)/day (M) 150150 2,7002,700
Mar, 2004Mar, 2004 Dec, 2008Dec, 2008
ServersServers 500500 2,8002,800
Storage (TB)Storage (TB) 125125 2,5002,500
Bandwidth (MBPS)Bandwidth (MBPS) 550550 11,50011,500
IT employeesIT employees 300300 175175
Outsourced employeesOutsourced employees 1515 3,5003,500
Outline
Bharti Airtel
continuous innovationcontinuous innovation
enterprise smbconsumer
continuous expansioncontinuous expansion
ContentApplicationsMessaging
BroadbandBroadbandBroadbandIPIPIPMobileMobileMobile
SatelliteSatelliteSatellite
SDP: SERVICE DELIVERY PLATFORMSDP: SERVICE DELIVERY PLATFORMCommerceAdvertising
User generated
GamingMedia
Community
AIRTEL LIVEAIRTEL LIVE
Web2.0
SriSriLankaLanka
Seychelles
Channel Island – Europe
Sri Lanka - Asia
Jersey and Guernsey Islands
INDIAINDIA••88 Million subscribers88 Million subscribers••Coverage of over 400,000 nonCoverage of over 400,000 non--census towns and villagescensus towns and villages••55% of net adds coming from rural 55% of net adds coming from rural IndiaIndia
SRI LANKASRI LANKA••Launched 2.5g and 3.5g service in Launched 2.5g and 3.5g service in JanJan’’0909••100,000+ customers within 100 100,000+ customers within 100 hours of launchhours of launch••Plan to invest $200M Plan to invest $200M
CHANNEL ISLANDSCHANNEL ISLANDS••Jersey Jersey AirtelAirtel and Guernsey and Guernsey AirtelAirtel ––2G and 3G mobile services 2G and 3G mobile services operationaloperational••Successful launch of MNPSuccessful launch of MNP
Telecom - India
Vodafone•IT outsourced to IBM•60M customers•Present in 22 circles
Idea• IT outsourced to IBM• 38M customers• Commercial operations in
15 service areas
Aircel•IT outsourced to Wipro•15M customers•Operations in over 9 circles
Replicability across industry
consumerconsumer businessbusiness
Bharti Retail
Bharti AXA Bharti Del Monte
Bharti InfratelBharti Teletech
csrcsrBhartiFoundation
Outline
The evolving CIO…
Outline
Principles for further thought…
Thank You