36
Presented by:Presented by:
Speaker’s NameSpeaker’s Name
Before We Watch Gilbane Before We Watch Gilbane Gold, Let’s Consider:Gold, Let’s Consider:
How Engineering Addresses Public Needs
The Importance of Ethical Leadership
Characteristics of Ethical Leaders
Creativity
Design
Maintenance
Public Public GoodGood
Engineering
Planning
Public Public NeedsNeedsPublic Public NeedsNeeds
EthicsEthics&&
TeamworTeamworkk
EthicsEthics&&
TeamworTeamworkk
Construction
What is Important for What is Important for Ethical Leaders?Ethical Leaders?
An effective ethical leader will…
…Create “Candor” in the workplace…
…an environment where the engineer feels safe bringing up and resolving ethical issues.
Effective Ethical Effective Ethical Leaders?Leaders?
An effective ethical leader will …
… Foster an environment of “Trust” among individuals in the Workplace…
…and this trust will encourage openness among team members without fear of retribution.
Characteristics of Characteristics of Effective Ethical LeaderEffective Ethical Leader
An effective ethical leader will:
Treat everyone as intrinsically valuable…
and not as a means to an end.
How Do We Develop How Do We Develop Ethical Leadership Ethical Leadership
Skills?Skills?
To achieve “Ethical Leadership Skills,” engineering leaders, in both education and industry,
need to possess the following need to possess the following traits:traits:
Understanding
... A clear understanding of
professional ethics
Effective Leaders Will Have:Effective Leaders Will Have:
Communication Skills
An ability and willingness to
communicate ethical issues.
Effective Leaders Will Have:Effective Leaders Will Have:
Ability
to recognize ethical issues.
Effective Leaders Will Have:Effective Leaders Will Have:
Appreciation
for the frequency at which ethical issues
occur.
Effective Leaders Will Have:Effective Leaders Will Have:
Awareness
that guidance on ethical dilemmas is available from
a variety of sources
Effective Leaders Will Have:Effective Leaders Will Have:
Comprehension ...
“Knowing What’s Right”
Effective Leaders Will Have:Effective Leaders Will Have:
The Desire
Willingness &
Courage …
... to “Do What’s Right”
Effective Leaders Will Have:Effective Leaders Will Have:
Ability
Listing optionsTesting the optionsMaking a decision,
and Most importantly, Acting !Acting !
to resolve ethical issues by using traditional engineering methods of inquiry, namely:
Effective Leaders Will Have:Effective Leaders Will Have:
QuestionQuestion
How does all this tie How does all this tie together?together?
ENGINEERING KNOWLEDGE
EngineeringEngineeringLeadershipLeadership
Idea for graphic based on Professional Responsibility: The Role of the Engineer, Jnl. of Science and Engineering Ethics, Vol. 3, No. 3, 1997
by Drs. Steve Nichols and Bill Weldon, UT/Austin
SOCIETAL NEED
ENGINEERING ANALYSIS
ENGINEERING DESIGN
Answers to ethics Answers to ethics questions?questions?
Sometimes there are several right answers to ethics issues...
Sometimes there are no right answers...
But, like engineering design problems, there is a personal best answer.
Resources for Resources for LeadersLeaders
• Text Books and Articles• Ethics Centers & Institutes• Ethics Newsletters …
•examples
Where Can We Get Where Can We Get
Guidance?Guidance?
From:
- Rules of Professional
Conduct -
- Codes of Ethics -
Rules of Rules of Professional Conduct Professional Conduct
Expectations of Company
Licensing Boards
Professional Societies
Technical Societies
Board of Ethical ReviewBoard of Ethical Review
Over 200 NSPE-BER Cases on the Internet at www.nspe.org
Guidance from theGuidance from theNational Society of Professional National Society of Professional EngineersEngineers
An Interesting An Interesting ThoughtThoughtAn Interesting An Interesting ThoughtThought
On Engineering EthicsOn Engineering Ethics
If the “Ethics Rope” BreaksIf the “Ethics Rope” Breaks
Now Let’s WatchNow Let’s Watch
Gilbane Gold is the name given to
dried sludge from the city of Gilbane
wastewater treatment plant. It is sold
to farmers as a commercial fertilizer.
The annual revenue generated saves
the average family about $300 per
year in taxes.
Synopsis of StorySynopsis of Story
Z CORP, a computer components
manufacturer, discharges wastewater
containing small amounts of lead and
arsenic into the city sewers. By
current city test standards, the
discharge meets allowable levels.
Synopsis of StorySynopsis of Story
Z CORP environmental engineers
know of a newer test which shows that
the discharge may still meet the letter
of the law, but exceeds the spirit of
the law.
Synopsis of StorySynopsis of Story
Protection of the health,
safety, and
welfare of the public
is the principal
concern.
Synopsis of StorySynopsis of Story
DAVID JACKSON: Environmental engineer working for Z
CORP
TOM RICHARDS: Engineering consultant fired by Z CORP
PHIL PORT: Manager of environmental department
FRANK SEEDERS: Z CORP's engineering manager
DIANE COLLINS: VP in charge of Z CORP's Gilbane plant
LLOYD BREMEN: Former commissioner
WINSLOW MASSIN: Professor emeritus, Hanover University
MARIA RENATO: TV reporter
List of CharactersList of Characters
Protection of public health and the environment (spirit versus letter of the law)
Quality of life and welfare of people (jobs and taxes)
Free enterprise (profitability & competition in the marketplace)
Personal integrity (view of self and living up to personal standards)
Ethical Concepts include:Ethical Concepts include:
Think of them from:Think of them from:
1.1. A A Personal Viewpoint
2.2. A A Responsibility Viewpoint
Let’s consider these Let’s consider these concepts and:concepts and:
Suggested Strategy Suggested Strategy for for
Study and DiscussionStudy and Discussion
From a “personal” viewpoint, list two or three major
ethical issues in the video.
ThenThen
From a “responsibility” viewpoint, assume you are
the President of ZCORP. List two or three actions
you would take immediately (within the next 2 days)
After Watching Gilbane After Watching Gilbane Gold, break into small Gold, break into small
groups and:groups and:
Questions & DiscussionQuestions & Discussion
