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Global Online Shopping Study Infographic

Date post: 21-May-2015
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Pitney Bowes study reveals U.S., U.K. and Germany are the most desirable international shopping e-destinations. Research also reveals most prevalent barriers to cross-border purchases are shipping costs, delivery times and safety.
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Canada would buy from United States would buy from France would buy from Germany would buy from Russia would buy from 47 % Germany 85 % U.S. United Kingdom would buy from 35 % France 73 % U.K. 76 % Germany 67 % U.S. 56 % U.K. 89 % U.S. 33 % China 41 % Japan 62 % Canada 58 % U.K. 74 % U.K. 78 % U.S. 57 % France 49 % Japan 68 % Germany 43 % China India would buy from Brazil would buy from Japan would buy from Australia would buy from 47 % South Korea 69 % U.S. 42 % Germany 47 % U.K. 74 % U.S. 44 % Japan 51 % Japan 90 % U.S. 55 % China 61 % U.K. 82 % U.S. 51 % France 75 % U.K. 84 % U.S. 40 % China 2014 Pitney Bowes Global Online Shopping Study Shopping The World Top three countries, outside their own, where online shoppers would buy products from retailers 45 % Japan 88 % U.S. 40 % Germany China would buy from blogs.pb.com/ecommerce Methodology: The 2014 Pitney Bowes Global Online Shopping Study of 12,025 respondents was conducted online by ORC International and polled approximately 1,000 respondents across 12 countries to gain a better understanding of consumers’ perceptions about shopping online. The survey was conducted in August 2014. Buyer Misperception: Highest percentage of shoppers who think they can only purchase products online from retailers in their own country. 21% South Korea 19% China 15% India 15% Japan South Korea would buy from www.pb.com/ecommerce @pbecommerce
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Page 1: Global Online Shopping Study Infographic

Canadawould buy from

United Stateswould buy from

Francewould buy from

Germanywould buy from

Russiawould buy from

47% Germany

85% U.S.

United Kingdomwould buy from

35% France

73% U.K.

76% Germany

67% U.S.

56% U.K.

89% U.S.

33% China41% Japan

62% Canada

58% U.K. 74% U.K.

78% U.S.

57% France

49% Japan

68% Germany

43% China

Indiawould buy from

Brazilwould buy from

Japanwould buy from

Australiawould buy from

47% South Korea

69% U.S.

42% Germany

47% U.K.

74% U.S.

44% Japan51% Japan

90% U.S.

55% China 61% U.K.

82% U.S.

51% France

75% U.K.

84% U.S.

40% China

2014 Pitney Bowes Global Online Shopping Study

Shopping The World

Top three countries, outside their own, where online shoppers would buy products from retailers

45% Japan

88% U.S.

40% Germany

Chinawould buy from

blogs.pb.com/ecommerceMethodology: The 2014 Pitney Bowes Global Online Shopping Study of 12,025 respondents was conducted online by ORC International and polled approximately 1,000 respondents across 12 countries to gain a better understanding of consumers’ perceptions about shopping online. The survey was conducted in August 2014.

Buyer Misperception: Highest percentage of shoppers who think they can only purchase products online from retailers in their own country.

21%South Korea

19%China

15%India

15%Japan

South Koreawould buy from

www.pb.com/ecommerce

@pbecommerce

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