Date post: | 17-May-2015 |
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Business |
Upload: | barry-baker |
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Internet Hints & Tips
Google Analytics 101Presented by:
Barry Baker, Director of Professional ServicesV Krishna Lakkineni, Online Marketing Manager
Google Analytics
• Purpose
• Like Comscore for individual web sites
• Primary Tool: the Analytics Dashboard
How to Access Google Analytics
URL: www.Google.com/analytics
How to Access the Dashboard
The Dashboard
The Dashboard
Advanced Segments - Criteria
Advanced Segments - Report
The DashboardSite Usage
The DashboardSite Usage
The DashboardSite Usage
Map Overlay
Map Overlay – Country Detail
Traffic Sources
Traffic Sources
Goals
Goals
Goals - Overview
Goals – Conversion Funnel
Internet Hints & Tips
Google Analytics 101Presented by:
Barry Baker, Director of Professional ServicesV Krishna Lakkineni, Online Marketing Manager