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Personal Strengths and

INTERPERSONAL SKILLS

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Personal Strengths and

Interpersonal Skills

Objectives• Recognize the personal traits necessary for

ethical action in the workplace• Identify important interpersonal skills• Perform effectively in diverse environments• Manage conflict by using appropriate

negotiation skills

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Exercise

Study OrganizerIn a chart like this one, write down the personalitytraits and interpersonal skills that are important in

good working relationships

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Building Personal Strengths for Good

Working/Personal Relationships

Successfully interacting with others depends onmany factors including:

•

A positive self-image• Understanding the rules of acceptable

behavior

• Awareness of the different socio-culturalbackgrounds of your friends/coworkers

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Self-Esteem and Self-Awareness Self-awareness is how you perceive yourself.Self-esteem is how you perceive your worth or

value as a person. Having self-esteem is necessarybecause it allows you to believe in yourself andimproves your attitude at work.

Marketing Essentials Chapter 10, Section 10.1

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Positive Attitude

Your attitude is your mental outlook, which shapesthe way you view people and situations. People

with a positive attitude welcome a difficultassignment as a challenge.

Marketing Essentials Chapter 10, Section 10.1

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Initiative and Responsibility

Initiative means taking action and doing whatneeds to be done without being asked. Accepting

responsibility means being willing to be heldaccountable for your actions.

initiative 

The process of taking action anddoing what needsto be done

without beingasked.

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Self-Control

Self-control in the workplace allows you to stop andanalyze a situation before reacting to it. This is

important when handling conflict. People whocannot control themselves tend to be perceived as:

• Overly emotional

• Irresponsible

• Inattentive

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Creativity

Creativity is the ability to use the imagination toinvent. It is used in marketing to think of new

products and new ways to present products, as wellas finding new ways to do your job.

Marketing Essentials Chapter 10, Section 10.1

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Time Management

Time management - means budgeting your timeto accomplish tasks on a certain schedule. It

involves:• Establishing goals

• Setting deadlines

• Allocating enough time for each task

• Being realistic

time to accomplish tasks on a certain schedule.

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Time Management

To manage your time, follow these guidelines:

• Make a list of the tasks you need to

complete.• Determine which task is most important

considering the time frame you have.

• Continue to rank the tasks.

• Create a schedule based on your list.

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Stress Management

Stress is a mental orphysical reaction to outsidepressure. Researchers whohave studied stress agreethat three main elementshelp prevent stress:

• Regular exercise

• A balanced diet

•

Enough sleep

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Assertiveness

Assertiveness is standing up for what you believe.You should be ready to support your ideas to

people who disagree with you in the workplace, andyou must do so in a professional and respectfulway. Be sure to support your claims with validevidence.

tiveness

ing up for what you believe.

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Flexibility

Flexibility allows you to adapt to changingcircumstances. A flexible person can:

•

Learn from others• Accept criticism

• Grow 

you to adapt to changing circumstances.

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Ethics in the 21st Century

Workplace

Ethics are the basic values and moral principlesthat guide the behavior of individuals and groups.

Ethical behavior includes:• Honesty

• Integrity

• A sense of fair play

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Honesty

Honesty in the workplace includes:

• Telling the truth

•Maintaining confidentiality

• Not spreading gossip

• Respect for company property

• Making an effort to prevent theft

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Respect

When speaking to friends, elders, family members,business clients, customers, or coworkers, thenumber one rule is to show respect. Youdemonstrate respect by:

• Listening with an open mind to others’ points of view.

• Addressing any differences of opinion withcourtesy and tact.

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Fairness and Equity

Equity means that everyone has equal rights andopportunities.

It is important to become aware of prejudices youmay have and to eliminate them. Learning aboutothers’ interests and experiences helps youunderstand them better and build good workplacerelationships. 

al rights and opportunities for everyone.

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Conflict and Negotiation

Negotiation is the process of working with theparties of a conflict to find a resolution. It requiresa willingness to work together. The key is clear

communication. There are four basic skills in thecommunication process:

• Listening

• Reading

• Speaking

• Writing

negotiation

The process of working withdifferent partiesto find a

resolution totheir conflict.

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Conflict and Negotiation

The first step in negotiation is defining asclearly as possible the problem as each personsees it. Placing blame should be avoidedbecause it puts people on the defensive.

Listening is an active process in which all of your attention is focused on the speaker. Try toempathize with the person who is speaking.Empathy is an understanding of a person’s

situation or frame of mind. 

empathy

An understandingof a person’ssituation orframe of mind.

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Conflict and Negotiation

Six simple techniques for negotiating conflictresolution can be helpful:

• Show respect

•

Recognize and define the problem• Seek a variety of solutions

• Collaborate

• Be reliable

• Preserve the relationship

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Conflict and Negotiation

The problem is solved only when both sides reach acommon understanding and agreement about whatactions are to be taken.