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MAKING IT HAPPEN ON A SHOESTRING
crowdsourcing your marketing activities
Ross Kimbarovsky - crowdSPRINGStart-Up Marketing Boot Camp
October 8, 2010
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the world has changed
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marketing has not changed
marketing has not changed
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1000 ideas or 1 good one?
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Darwinian meritocracy of ideas
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marketing on a shoestring
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goals, strategies, tactics
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leverage crowdsourcing
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PPC
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design and content
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basic surveys
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advanced surveys
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promotion
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5 crowdsourcing tips
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provide clear directions
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have an open mind
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set a fair value
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focus on right details
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avoid committeecide
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1000 ideas or 1 good one?
#FMbootcamp