Sat Nov 7, 2015 — Around The World In A Day

@ScopeDay on Twitter’s Live Streaming App PeriscopeCulture x Music x Social Good

6 CONTINENTS, 56 BROADCASTERS, 37 CITIES — AROUND THE WORLD IN A DAY

On November 7, 2015, 56 broadcasters in 37 cities on 6 continents will showcase the top destinations of their respective cities/countries on

Twitter’s live streaming app Periscope over the course of 16 hours. 12 broadcasters are musicians who will each perform a Taylor Swift cover

during their 15 minute broadcast.

Scope Day (@scopeday) will start at 5:30 a.m PST (2:30 p.m. UTC) in Paris, hop from city to city around the world, and end at 9:30 p.m. PST

(4:30 a.m. UTC) in New York City. The hand off of broadcasts aka Pass The Scope on this global a scale will be a Periscope first.

Culture —“Explore the world through someone else's eyes”

The cities & countries that will be showcased are: UAE/Dubai (Dubai Fountain, Burj Khalifa, Dubai Mall & Aquarium) | Sydney (Opera

House/Harbour Bridge) | Beijing (Tiananmen Square) | Hong Kong (Tallest building in HK - ICC) | Kyoto (Nanzenji Temple) | Belgrade (Nikola Tesla Museum) |

Milan (“la Sala delle Asse” by Leonardo da Vinci) | Rome (Capitoline Forum and Capitoline) | | Salzburg (Sound of Music locations) | London (Big Ben) | New York

(World Trade Center, the Memorial, Downtown Views) | Los Angeles (Griffith Observatory and The Hollywood Walk of Fame) |

Anaheim (Downtown Disney / Disneyland) | San Francisco (Golden Gate Bridge) | Hilo (Green Sand Beach) | Nairobi (KICC and the Law Court) |

Kenya (Hells Gate National Park on the Great Rift Valley) | Les 2 Alpes (Ski resort in French Alpes) Guatemala (Antigua Guatemala Colonial City) | The Bahamas (Memories Grand Bahamas) | Galway (The Claddagh and Galway Bay) | Oahu

(Makapu'u Point, East Oahu) | Puebla (La gran piramide de Pyramid of Cholula) | St. Louis (The Gateway Arch) Auckland (Marina Walk) | Malaysia | São Paulo |

Buenos Aires | Singapore | Seoul | Jerusalem | Paris | Kathmandu | Seattle | San Juan

Featured Scope Day Broadcasters

Geoff Golberg (New York City) was featured in Adweek’s article “Meet the Newest Livestreaming Stars Every Brand Should Know About”— Sep 13, 2015.

Emirates Live @eliveWas listed as one of the The top Periscope users in the UAE by The National. — Sep 12, 2015

Euro Maestro @euromaestroWas listed as a star of self -broadcasting in The Wall Street Journal Article “Snapchat and Periscope: A Grown-Up’s Guide”. — May 15, 2015

Featured Scope Day Broadcasters

Dubai Tourism hosted their first “Scopers Meet” mid September 2015, with six users from Europe, the United States and Australia touring the city and live-streaming their daily

sightseeing. Scope Day broadcasters Lizza Monet Morales @xoxoLizza and Euro Maestro @euromaestro were part of the group.

Euro Maestro – a popular full-time scoper and social commentator in France, who broadcasts footage from his travels to tourist destinations, technology conventions and concerts helped develop the agenda for the tour. The junket may have been one of the tourism authority’s

most successful campaigns yet. Maestro says the first live introduction scope from each user on the tour was watched by 12,000 people around the world and received more than 150,000

likes. It was also replayed several times.

Music — 12 Live Performances

Every musician will perform a Taylor Swift cover

Adairs Run (Red) | Amber Lynn (I Knew You Were Trouble) | Angela Hesse (Wildest Dreams) | Candice Sand (Begin Again) | Emma McGann (All You Had To Do Was

Stay) | Fontaine (Everything Has Changed) | Jeremy Lardani (Shake It Off) | Jessica Louise (Style) | Kerri Elimelech (Safe and Sound) | McCall Kimball (Blank

Space) | Nancy Malcun (Bad Blood/Jumper/We Are Never Ever Getting Back Together) | Season & Snare (Out Of The Woods)

#TaylorSwiftScope

Scope Day has reserved a 15 minute slot for Taylor Swift to broadcast for the very first

time on Periscope.

The #TaylorSwiftScope campaign will make Taylor aware of her invitation to perform.

The Periscope account @TaylorSwiftTV has been created for her use.

If Taylor accept she will be the 13th Musician … her lucky number.

A change.org petition has been created:http://bit.ly/TaylorSwiftScope

Social Good — Help The Journey

Scope Day is supporting Derek Cowan’s cause Help The Journey. Derek will be selecting 50 charities from 50 countries,

traveling across six continents and giving those charities the attention they deserve. He will be sharing his journey through Periscope.

Derek (@entrepreneurOAJ) will be scoping from Kathmandu, Nepal.

https://www.helpthejourney.com

Katch — Exclusive New Feature Debut

Katch, a service that provides frictionless cloud storage, simple sharing, and permanent links for livestreams, will be creating a custom

page of all Scope Day videos at: katch.me/pages/scopeday

Periscope — By The Numbers

10 million Periscope accounts created

40 years of video watched per day

Ways Brands Are Using Periscope

October 7th, 2015HP officially revealed their brand new Star Wars Special Edition

Windows 10 Notebook from Barcelona.

October 1st, 2015 Doritos introduced Canada to

Doritos Collisions, featuring two types of chips in the same bag.

During a mammoth 12-hour broadcast all kinds of other

collisions occurred —as objects were fired at each other from

cannons.

October 8, 2015Cat live streamed 8 video

segments from its Peoria-area headquarters and proving grounds. Four of the live segments featured

product demonstrations and the other half highlighted facility tours, technology and customer support

solutions,

Scope Day — Our broadcaster’s collective stats

234,356,277Periscope Hearts

490,716Periscope Followers

274,454Twitter Followers

Al Roker is Supporting Scope Day

Scope Day is being supported by Al Roker, an avid Periscope user best known for being

the weather anchor on NBC's Today. He will help promote Scope Day through

his social channels.

414kTwitter Followers

115kFacebook Likes

149kInstagram Followers

Scope Day Sponsorship Opportunities

• 6 Sponsors will be given 15 minutes of broadcast time on their Periscope account to

do as they please (Product Demos, Travel Scopes, Contests & Giveaways, Q&A, sponsoring a band, the possibilities are

infinite). There is 1 10 minute Sponsor slot.

• Each Sponsor will be followed by @ScopeDay and all broadcasters are highly

encouraged to follow one another.

• All Scope Day broadcasters will be sharing scopes — this is a great way for sponsors to

gain new followers.

Scope Day Sponsorship Opportunities

Each Sponsor will appear in the Sponsors section of scopeday.com

Each Sponsor will get a post on scopeday.com

Each Sponsor will appear in the ‘Schedule’ section with their

Periscope On Air Button.

Mike LinCEO & Founder

Euro MaestroSponsorship Sales

www.scopeday.com

(LinkedIn employee #43 and it’s 2nd UI Designer) twitter.com/euromaestro

twitter.com/scopedaywww.linkedin.com/in/mikelin

mike@influencerstv.com

Emirates LiveSponsorship Sales

twitter.com/elive