Stephanie Speranza

pain comes in all sizes

and now we do too

turn snack time into family time

kid and big kid adventure ready

REBOOT

2:30 2:31

Recharge. . Refocus.

2:30 2:31

RECHARGEReboot. . Refocus.

1 This demonstration is a pop up ad for 5 Hour Energy that will pop up on the

target audience’s screen reading, “You are now running low on battery. It’s 2:30

and that crashing feelilng is creeping up on you. Take a shot of 5 Hour Energy

and recharge your day.” When the viewer clicks “OK” to dismiss the ad, it will

offer a digital coupon for their next purchase of 5 Hour Energy.

You are now running on low batt ery.It’s 2:30 and that crashing feeling is creeping up on you.Take a shot of 5 Hour Energy and recharge your day.

Reboot.Refocus.Recharge.

This demonstration is a pop up ad for 5 Hour Energy that will pop up on the

2 Online executionsapplicable for smart phones

2 Online executionsapplicable for smart phones

The basis of this digital advertising is to make the product’s message noticed and everlasting

on the screen. There will be no Close button on the pop-up ad for the person to disable. The

consumer will have to press and hold the 5 Hour Energy bottle to make it go away. When you

need to refocus, hold a 5 Hour Energy.

2

One coat. One time.

Don’t make the paint job bigger than it already is.

SW 7413Harvest Gold

One coat. One time.

Repainting it was one less chore for Cinderella.

SW 6031Glamour

SW 6214Underseas

Retouching can be a nightmare.

One coat. One time.SW 6122

Camel BackSW 7002

Mixed OrangeSW 6423Ryegrass

SW 6224Royal Blue

SW 1301Spanish Red

Problem Solved.Turn t

hat

frow

n

Make

s the

kids

shut

Problem Solved.

Problem Solved.

Share o

ne w

ith y

our

Problem Solved.

Problem Solved.

When everything goes wrong

Close ad

It takes 2 to make aWhen everything goes wrong

Close ad

Problem Solved.

Online popsicle ad

Popsicle scrolls into the frame. Then melts away and reveals the rest of the phrase. “It takes 2 to make a thing go right.”

Outdoor and Online Executions

• • • • • • • • • • • • • • • • •

Outdoor billboard

Polish your Personality campaign gives the opportunity for any girl to place their face and personality to an OPI nail polish name. In the campaign there is a contest that allows girls of all ages to submit photos of themselves depicting any OPI bottle name. One person will be chosen for each uniquely named bottle, and their face will be displayed in every OPI display case in the United States as well as online on the OPI website and randomly dispersed banner ads.

All the girls have to do is submit a photo of themselves online at OPI.com or mail in their picture to the OPI headquarters to get a chance to be the next polished personality.

Polish your PersonalityC•O•N•T•E•S•T

Pearl of Wisdom Item # H51

Polish your Personality Polish your Personality

No room for the bluesItem # B83

Polish your Personality

Funny bunnyItem # H22

Ro

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Links to the website

Polish your Personality

Sweet HeartItem # S96

In s

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disp

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Item # S96Sweet Heart

Funny bunnyItem # H22Polish your PersonalityPolish your PersonalityPolish your Personality

your photo to win

Contest Campaign

Polish your Personality

Up front & personal

Item # B33

Be the face of OPI. 200 girls will get the chance to be the face of OPI. All you need to do is place your face and personality to a nail polish color that exemplifies its OPI bottled name. Take a picture and submit it online or mail it to OPI headquarters. One person will be chosen for each bottle and their picture will be displayed in ev-ery OPI display case in the United States as well as online.

Be the winner and all girls will Polish “your” Personality.

OPI P

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Polish your Personality

Hot & Spicy Item # H43

OPI P

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Put a face to the Polish. 200 girls will get the chance to be the face of OPI. All you need to do is place your face and personality to a nail polish color that exemplifies its OPI bottled name. Take a picture and submit it online or mail it to OPI headquarters. One person will be chosen for each bottle and their picture will be displayed in ev-ery OPI display case in the United States as well as online.

Be the winner and all girls will Polish “your” Personality.

Funny Bunny

Polish your Personality

Item # H22Submit your own photo www.opi.com

WinnerWinnerWinnerWinner

No room for the blues

WinnerWinner

Polish your Personality

Submit your own photo www.opi.com

Item # B83

Half page Winner ads

If it’s Goya it has to be good.Get the answers and ingredients at Goya.com

LOOK MORE CLOSELY at whatgoes into a REALburrito

hint: grandma’s cooking

Digital Execution

Make Ringtone

The mast minds behind google target the audience’s likes and selects a song that fi ts their liking.

Click and drag to how long you want the ringtone

Play your ringtoneClick and drag to where you want the ringtone to start

Click to send your ringtone to your phone

Make your own Ringtone for Free $0.00

Personalize your own ringtone for FREE. Upload your sing from your iTunes

Here is a Myxer pop up ad that shows you how to work the Myxer download. When you scroll over these specifi c spots, a description will pop up showing you what to do.

Since the website is paid off of its advertisers, this online execution is created to generate more impressions for the website. Once you click on the ad, it will take you straight to the Mxyer website where you can download ringers straight from your itunes.

Online Radio ads

Like this song?

Turn “Let You Down” into your ringtone

Free Upload

Let You Down- Dave

Make Ringtone

On all online radio websites, pop up ads for Myxer will appear if you “Like” a song, asking if you want to make it a ringtone.

Click on the Free Upload button and a side pop up ad will appear where you can upload and select the part of the song you want to turn into a ringtone. It’s free, quick and easy.

Sends to phone

Message ReceivedSave new ringtone