TICKET SELLER - Ohio LotteryTICKET SELLER The Official Newsletter for Ohio Lottery Retailers Vol. 2...

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TICKET SELLERThe Official Newsletter for Ohio Lottery Retailers Vol. 2 No. 72 | June 2016

Be dazzled with upcoming instant game opportunities

New instant ticket schedule

planned

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All efforts are made to ensure the accuracy of the information provided. However, the Ohio Lottery makes no warranties or representations as to the accuracy of the information supplied herein. Winning numbers and jackpot amounts can only be verified through our gaming sys-tem, accessible at any Ohio Lottery office.

The Ohio Lottery is an Equal Opportunity Employer and Service Provider.

1-800-686-4208www.ohiolottery.com

Dennis Berg, DirectorPatrick McDonald, Commission Chair

ContributorsMarie Kilbane Seckers, EditorMolly FantaSandra Neal

24/7 Problem Gamblers Helpline: 1-800-589-9966Please Play Responsibly

2 | Ticket Seller | June 2016

TICKET SELLER June 2016

Contents 3! Opportunities for instant ticket retailers. Check out the new delivery schedule coming in July, the Ohio Lottery’s goals for instant ticket activation, premium games and more.

7! The iHeart Radio Music Festival promotion and second-chance drawing. Check out this exclusive opportunity for Ohio Lottery customers, available through MyLotto Rewards®.

8! Taking Care of Business. Need to update your Ohio Lottery business information? Here’s a quick guide to help you update your information online.

10! Retailer incentives. Check out the recent retailer activation promotion winners and winners of the $30 instant game sales incentive drawing.

10! KENO Double Win and other Keno news. Review the Keno Double Win promotion and the new “Keno Corner.”

A message from the DirectorWe’re entering the summer months with a bang, with current and upcoming promotions planned to positively impact your business.

The KENO Double Win promotion runs through June 30; so, whether you own or manage a bar, tavern or restaurant, or a traditional retail operation, it’s time to let customers know about the value added to Keno play this month. If your operation is more convenience-store oriented and you think this promotion doesn’t apply to you, think again. A small play area and Keno display can go a long way to increase sales at your outlet as well.

If instant games are a part of your portfolio, you must read about the upcoming instant ticket changes planned. Patricia Vasil, Deputy Director of Sales, shares information about the Ohio Lottery’s upcoming move to a six-week cycle for the release of instant games, the debut of premium games and insights to help you make the sale.

All retailers will want to take a look at the iHeartRadio Musical Festival promotion that begins July 11. All it takes is the purchase of $5 worth of Pick 3, Pick 4, Pick 5 or Rolling Cash 5 and entry of non-winning tickets into the MyLotto Rewards® drawing. See page 7 to learn more and post the information for customers.

Get n Go Mart of Bryan is a top Ohio Lottery retailer, but it didn’t happen overnight. Even after the business hit its stride, owner Susan Clappe continues to analyze sales and make improvements – an exterior makeover, restructuring of the store’s instant ticket display and other changes to support her business. Learn more about the collaborative efforts of Susan Clappe and sales representative Margot Prymas.

Please contact your sales representative or regional office for any immediate needs or concerns. Thank you for your hard work. Have a happy, safe and prosperous summer!

Sincerely,

Dennis Berg, DirectorThe Ohio Lottery

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Coming this fall:Ohio 50/50It’s Ohio’s newest raffle game. Cost is $1 per play or 6 wagers for $5. 50% of every wager goes toward the jackpot! Learn more in the next issue of Ticket Seller.

BaseGames

Many Ohio Lottery retailers benefit from selling Ohio Lottery instant games, which remain the single largest product category among traditional retailers, including convenient stores, gasoline-c stores and other retail outlets.

We work closely with our primary instant ticket vendor, Scientific Games, to develop an instant ticket strategy based on an analysis of Ohio retailer sales and best practices among U.S. lotteries. Our retailers do an excellent job of making the sale, and we know that you, our retailers, will benefit by applying the latest market research.

With approximately 50 games at varying price points on sale during the year, customers have many choices to fit their play style and budget. Working together and working smarter, we believe we can help you grow sales.

New instant ticket schedule plannedThe Ohio Lottery moves to a six-week distribution schedule beginning with the instant game release scheduled for Wednesday, July 27, allowing for nine, rather than 12, instant ticket launches during year. In another change, instant games will be delivered to retailers on Wednesday (rather than Thursday) beginning with the July instant ticket release.

The Ohio Lottery’s Instant Ticket Department, together with Scientific Games, reviewed several of the top 10 U.S. lotteries, analyzing sales and operating practices. Some of the best performing lotteries work on this longer instant ticket release schedule.

The change allows the Lottery to build bigger prize structures, adding more mid-tier prizes sought by our instant ticket players. The change provides increased game visibility and a more efficient allocation of marketing dollars. Most important, the change allows you time to learn about each game's unique details to properly explain and promote the game.

The Lottery has a short list of base games that retailers are encouraged to sell, based on the play styles and price points preferred by their customers. Use the Base Games piece listed in Ticket Seller’s Order Notes spread (starting on pg. 11) as a guideline for core games in your inventory, working with your sales representative and instant ticket representative to develop the mix that’s right for you.

Base games are reviewed periodically to ensure the best games are in place.

Incentive continues for same or next day instant ticket activationThe number of retailers activating tickets within the suggested two-day activation period has doubled. It has benefitted retailers in two ways – timely activation has been shown to increase retailer sales and those retailers earn entry into a $500 activation incentive drawing, with nine winners chosen across the state during each activation incentive period.

The Retailer Activation Promotion will continue throughout the year.

If you are concerned about how to best manage your inventory to accommodate the two-day activation period, please contact your sales representative or regional office. We’re here to help.

Premium gamesContinue to activate new games in a timely manner to qualify and receive premium instant games. $2 Ohio Lottery Limited, Ohio's first premium game, is set for release Aug. 10.

Want to get in on premium instant games? Work out a strategy to get your instant tickets activated within the two-day activation period. Your sales representative is here to help.

Top prize drawings endThe top prize drawing feature, currently on most $5, $10 and $20 games, will end with the release of Ohio’s $500,000 Money Club later this summer. The money set aside to fund the top prize drawing and associated prizes will be used to create more winners in each of these games, benefitting all players. These games will be monitored for the number of top prizes available and will be closed once all the top prizes have been claimed.

Now is a good time to review your instant ticket inventory and make adjustments. For suggestions on maximizing sales and making the most of your instant ticket inventory, please contact your sales representative or regional office.

Patty Vasil, Director, Office of Sales

June 2016 | Ticket Seller | 3

New opportunities for instant ticket products

BaseGames

Instant ticket opportunities A six-week schedule begins with the instant ticket delivery set for Wednesday, July 27. Starting in July, new instantticket shipments take place on Wednesdays.

Utilize base games that fit with your players’ favorite price points and style of play.

Ohio Lottery Limited, the Ohio Lottery’s first premium instant game, will be delivered to retailers whose swift activation earns them a spot in June's Retailer Activation Promotion. Activate new instant games by the day following receipt of your order (approximately 48 hours) to improve sales and provide entry into the Retailer Activation Promotion. June deliveries are scheduled for June 23; July deliveries are scheduled for July 27.

Work with your sales representative on strategies to improve your instant ticket sales. Industry best practices suggest that each dispenser should generate $100 in sales per week.


Deliveries TPDJune 23, 2016

Fast $100’s ($2), #330

Bejeweled™ ($3), #331

Triple Winning 7s ($5), #332 TPD

July 27, 2016

$5,000 Jackpot ($1), #334

$10,000 Jackpot ($2), #335

$300,000 Jackpot ($5), #336 TPD

$1,000,000 Jackpot ($10), #337 TPD

Last Date to Redeem TPDJune 14, 2016

Extreme Cash Double Play ($5), #183 TPD

Lucky Devil ($2), #185

Fun 5s ($5), #198 TPD

Wild Pixies ($2), #202

Lucky Horseshoe ($2), #235

Cash Explosion® ($2), #238

July 12, 2016

BIG Money ($10), #730 TPD

$5 Million Cash Extravaganza ($20), #794 TPD

$5 Million Cash Blowout ($20), #897 TPD

Special Edition Cashword ($5), #252 TPD

Lucky 8’s Doubler ($1), #253

Frogger ($3), #254

Lots of 50s ($1), #265

*TPD = Top Prize Drawing. Learn more about it at www.ohiolottery.com/promotions.

Please note that all on-sale dates are tentative. These game releases are current as of May 31, 2016 and are subject to change.

Instant TicketUpdates

$30 instant game sales incentive resultsRetailers made a go of the $30 instant ticket sales incentive with 22% of eligible retailers increasing their sales of 40th Anniversary Millions and $500 Million Spectacular by 5% or more during the incentive period, Jan.1-March 31. Congratulations to each of you.

In all, 1,678 retailers achieved an increase in $30 instant game sales of 5% or more and were entered into the incentive drawing for cash prizes. The winners are:

$5,000 prize• Nee How Chinese Fd Market, North

Olmsted (Region 1)• Marblehead Sunoco, Marblehead

(Region 2) • Rob’s Beer Barn, Dayton (Region 3)• Madeira Beverage, Cincinnati (Region 4)• 509 Sunoco, Columbus (Region 5)• Dave’s Citgo, Chesapeake (Region 6)• Newbury Beverage, Newbury (Region 7)• Shadi’s South TOD Mkt, Warren

(Region 8)• Plymouth Mickey Mart #22, Plymouth

(Region 9)

$2,500 prize• Eagle Express, Maple Hts. (Region 1)• Rite Aid #2331, Toledo (Region 2)• Market Fresh Foods, Covington (Region 3)• Sardinia Fuel Mart, Sardinia (Region 4)• Circle K #5303, Newark (Region 5)• Super Quik, Wellston (Region 6)• Rite Aid #3151, Akron (Region 7)• Gasland Mart, Warren (Region 8)• Pilot Travel Ctr #013, Seville (Region 9)

The Monopoly Millionaires’ Club second-chance drawingNext month’s entry deadline: July 7. The drawing is scheduled for July 12.

$1,000 prize• Discount Drug Mart #84,

Strongsville (Region 1)• Justop Carry Out, Hamlin

(Region 2)• Marsh #59, Troy (Region 3)• Norwood Sunoco, Cincinnati

(Region 4)• St. Louisville Village Mkt,

St. Louisville (Region 5)• Jewells Drive Thru, Glouster

(Region 6)• Circle K #5384, Minerva

(Region 7)• The Homeworthy Pantry,

Homeworthy (Region 8)• Sheetz #324, Wadsworth

(Region 9)

Roop Gupta (left), owner, Madeira Beverage, Cincinnati; Mike Grause, sales representative.


Please note that all on-sale dates are tentative. These game releases are current as of May 31, 2016 and are subject to change.

Check ‘em out coming your way soon

Instant Ticket Features for June

Fast $100’s June 23, 2016 ($2) #330Top prize: $100Overall odds of winning: 1 in 4.65Percentage Payout: 65%Number of tickets per lot: 100Number of tickets printed: 6.0 millionActual size: 4.0” x 4.0”UPC Code: 6 70656 02330 4Special Features: Fast $100’s is loaded with $100 prizes. The game offers more than $7 million in total prizes. ......................................

Bejeweled™ June 23, 2016 ($3) #331Top prize: $50,000Overall odds of winning: 1 in 3.72Percentage Payout: 67%Number of tickets per lot: 100Number of tickets printed: 5.0 million Actual size: 6.0” x 4.0”UPC Code: 6 70656 03331 0Special Features: Bejeweled offer more than $1 million in $50 and $100 prizes.......................................

Triple Winning 7s June 23, 2016 ($5) #332 Top prize: $277,777Overall odds of winning: 1 in 4.01Percentage Payout: 69%Number of tickets per lot: 50Number of tickets printed: 6.0 million Actual size: 6.0” x 4.0”UPC Code: 6 70656 05332 5Special Features: Triple Winning 7s offers more than $20 million in total prizes.

By Marie Kilbane Seckers, Communications

Susan Clappe, owner of Get n Go Mart in Bryan, always thought she’d own a business one day. She spent her career managing convenience stores and she knew Ohio Lottery games well.

“I know how to do tickets because I’ve been in the business for so long,” she says. She knew what she wanted and her experience on the front lines of store operations gave her a good perspective on the day-to-day challenges and needs of both employees and customers.

Her opportunity came in 2005 when the Wauseon-based Sterling Store chain sold its Bryan location. The area around the neighborhood store, located near downtown Bryan, maintained a good flow of traffic. It was an opportunity Susan couldn’t resist.

She remembers bringing home just $300 a day in those early days. “I started off small,” she says.

Not anymore. The store, which became a licensed Lottery retailer in 2005, has secured steady growth since then. She turned her business, Get n Go Mart, into one of the top 1% of Lottery retailers statewide. Susan calls her staff “The Lotto Masters.” She runs the store with the help of nine employees, including two sons. Today, customers routinely stop by for coffee, lottery, snacks and conversation.

Susan’s set up for instant gamesSusan took time to determine what worked best in her store. When you face the counter, the main instant ticket display is to the right of the register. That display holds the highest price points in the left most cubes, with price points for $10, $5 and $3 games following to the right. The top of the instant ticket

display is set aside for the newest games. These top spots might be empty for a day or two with a “coming soon” starburst to encourage customer anticipation, but they’re not empty for too long, in order to capture sales. To the left of the register, Susan keeps a few $1 games as an impulse buy.

Continuous improvementSales representative Margot Prymas, working closely with Susan, thought the store could do even better. In May 2014, the store underwent a Lottery makeover, reflecting the Lottery’s current brand, with a special focus on its windows and doors. The update included an analysis of the store’s instant sales. As a result, Margot added cube dispensers for the store’s mix of games, going from 42 to 49 facings and began double facing four of their popular games.

A year later, Lottery sales were up 35 percent. Instant games, almost always the top-selling Lottery game for convenience stores, saw a 42 percent sales increase.

“She (Susan) is double facing both $30 games, the $5 Cashword game, and depending on sales trends she will also double face a $20, $10 or a $5 instant game,” says Margot. “We are constantly analyzing her sales.”

You can find Get n Go Mart on Facebook.

Get n Go Mart staff known as “The Lotto Masters.” Staff members at Get n Go Mart in Bryan know their customers well. It’s the most important factor in maintaining a successful business, owner Susan Clappe says. She pays close attention to sales and strives for ongoing improvements and modifications to grow her business. Pictured is Susan (left) and employee Dove Caswell.

Agent Feature: Get n Go Mart, Bryan

Growth potential: KenoTypically, Keno makes up a relatively small portion of convenience store Lottery sales. And, that was true for Get n Go Mart. However, with Susan’s enthusiasm for Lottery and attention to her business, sales representative Margot Prymas saw Keno as another potential area for growth. In August 2015, the store added a monitor to

display the Keno drawings. Soon after that, Get n Go Mart added a small table and chairs so interested customers could stay and play. In those eight months following the upgrade for Keno, sales for the game increased more than 900 percent.

Another focus: winner awarenessMargot added Keno winner information at the customer play table and winner information for both Keno and other games on the front counter mat. After adding the Keno winner information at the customer table, Get n Go Mart has seen yet another sales increase.

“Winner news spreads by word of mouth,” says Susan.


A sales representative’s perspective on ways to impact a retailer’s salesTicket activation. “I would like to stress that getting new tickets out within a day of delivery is essential for raising sales,” says sales representative Margot Prymas. “I urge representatives to work with their retailers to help them get new tickets out as fast as possible. This is also how Susan has raised sales.”

Curbside appeal. “The entrance to a store needs to be neat and clean so it’s easy on the customer’s eyes. When the doors and windows are cluttered with signs and stickers, it’s too complicated for a person to even register what they are seeing and they end up not seeing anything,” says Margot. “When a door and window are cleaned up and everything is neat and in place it’s easier for a customer to even notice a sign or advertisement.”

An organized, easy-to-follow instant ticket dispenser. “This is why it is so important to follow a plan-o-gram,” says Margot. “We read top left to right, focusing on the left. This is why the highest dollar games need to be on the top and left.

“Susan, the owner of Get n Go Mart, places all top dollar games to the left, which is closest to the register,” she says. “If your games are all mixed up, it’s too hard on the eyes and difficult for the customer to find what they want. Eye level sells the best.

“The stores follow plan-o-grams for other store products, so why would you not do this for everything, including Lottery?” says Margot.

Keys to success

• “You have to know your customers,” says Susan. “They know what they want in their heads. Even if they don’t explain it correctly, you have to know what they want.”

• When it comes to training new employees, Lottery game training tops the list. “There are so many games and many choices of play,” says Susan. Pick 3, Pick 4 and Pick 5 get a great deal of attention because of their many play style choices.

• Her favorite terminal report? The weekly summary. “I like how I can print it out to see how I’m doing anytime throughout the week,” she says.

Advice? She’d like to see the Lottery offer some type of pre-paid card to help pay winning customers, easing the need for cash on hand.

Summertime opportunities through MyLotto Rewards®

The iHeartRadio Music Festival promotionA once-in-a-lifetime opportunity for customers. Running July 11-Aug. 15The iHeartRadio Music Festival, bringing together well-known and emerging artists in rock, country, hip hop, dance and pop, is calling Ohio Lottery customers to play. This special second-chance drawing for Ohio Lottery customers runs July 11 through Aug. 15, 2016.

How to EnterMake a $5 ticket purchase for Pick 3, Pick 4, Pick 5 or Rolling Cash 5 and enter any non-winning tickets into the iHeartRadio Music Festival drawing, accessible via MyLotto Rewards®.

Four lucky customers will win a trip to the iHeartRadio Music Festival in Las Vegas Sept. 23-26, 2016. Other prizes include $500 cash gift cards and iTune music downloads.

Additional information and entry available through MyLotto Rewards®: www.ohiolottery.com/mylotto


Winner News!

A. Perfect Game 300 winner • May 2016

Kevin Wren of Buckeye Lake won $30,075 playing the Lottery’s EZPLAY® Game, Perfect Game 300. He claimed his prize at the Columbus regional office.

B. Monopoly Millionaires Club winner • May 2016

Joe Howard of Southshore, KY couldn’t wait until he could claim the $20,000 prize he won playing the $10 Monopoly Millionaires’ Club instant game. He said the weekend seemed to last forever! He plans on paying off his vehicle and other bills, and buying his granddaughter some gifts. He purchased his winning ticket at Blackburn’s in New Boston.

C. Going Pro winner • May 2016 Erin Sipe of Kent won $65,188

playing Going Pro. She purchased her winning ticket at Brubaker’s Pub in Akron.

D. Lucky for Life winner • April 29, 2016

Cindy Haley of Swanton won $150,000 playing the Lottery’s $10 instant game, $250,000 a Year for Life. She and her husband Brian will use the money to pay bills and take an overdue vacation to North Carolina.

E. Lucky Loot winner • April 2016 Wilbert Walker Jr. of Columbus

won $10,000 playing $20 Lucky Loot. He came with his friend Carrie to the Columbus regional office to make his claim. He purchased his winning ticket from Polaris Parkway Duchess.

F. $500 Million Spectacular winner • April 2016

Dolly Barrett of Fostoria won $50,000 playing $500 Million Spectacular. She will be celebrating with her family and is planning a trip to Florida with her windfall.

G. Monopoly Millions winner • May 2016

Michael Carpenter of Lodi won $20,000 playing Monopoly Millions. He and his wife Carol enjoyed a visit to the Akron/Canton office, where he made his claim.

H. Rolling Cash 5 win • April 14, 2016

Patti Duby, an employee at the Bolivar Bellstore, sold one of her customers a jackpot-winning ticket, worth $274,000, for the April 15 Rolling Cash 5 drawing. The store receives a $500 sales bonus.

I. Rolling Cash 5 winner • May 2, 2016

(Left to right) Karen Nagle and Trish Rohman, employees of Morgan Oil in Struthers, sold a $120,000-winning ticket for the Rolling Cash 5 drawing held May 2. The store received a $500 sales bonus.

J. Lucky Loot winner • May 3, 2016

John Corbett of Columbus is all smiles after winning a $10,000 prize on $20 Lucky Loot.

K. Easy Money winner • April 13,

2016 Tiffany Savage of Crooksville

learned winning was worth the wait when she was drawn as the top prize drawing winner of $100,000 for the $5 Easy Money instant game. She was one of 16 entrants in the April 13 drawing. The ticket was a gift from her boyfriend, who made the winning ticket purchase at Somerset Duchess in September 2014. She plans on buying a new car. Somerset Duchess receives a $1,000 sales bonus.

L. Money Multiplier winner • April 2016

Stephanie Thomas of Columbus won $150,000 as the top prize drawing winner for $5 Money Multiplier. She was one of 15 semi-finalist in the drawing held April 13. Stephanie plans to buy a new home with her winnings. She purchased her winning ticket from The Kroger Company in Gahanna. Kroger’s receives a $1,500 sales bonus.

M. Cashword winner • April 2016 Jolene Hasty of Toledo won a

$25,000 top prize playing $2 Doubling Star Cashword. She said the win comes at a great time and will use her winnings to pay bills.

N. Powerball winner • April 9, 2016

Lisa Bryan (right) of Zanesville won $150,000 playing Powerball with Power Play after matching four numbers plus the Powerball number in the April 9 drawing. Her friend Tonya Johnson joined her at the Columbus regional office.

O. Mega Millions win • March 8, 2016

Marathon 495 in Mansfield was thrilled to sell a $5-million winning ticket this past spring. Pictured is Kelly, a manager/owner at the Mansfield Marathon. The store received a $1,000 sales bonus.

®

Need to update your business data? Go online now to make changes: www.ohiolottery.com/retailers

All data corrections and annual license renewals must be done online.

The most requested change? New bank accounts for electric fund transfers (EFT).Annually, retailers request more than 20,000 changes to their information on file with the Ohio Lottery, including bank account numbers, phone numbers and business principals.

Need to register for an account? If you’ve already created an account through the e-application system, or if you have a MyLotto Rewards® or Cash Explosion account, the login and password you use will serve as your login credentials for online license renewal and any data updates.

If you don’t have an account, here’s how to register:

• Go to www.ohiolottery.com. Click “For Retailers” at the top of homepage.

• On the left menu bar, under “Retailers” click on “License Renewals” or “License Updates”

• Click “Create an account.”

• Type in your six-digit retailer number and click “Search Principals.”

• Click the arrow on the drop down box under “Select a principal from the list.” You should see a list of principals associated with your business. Select yourself.

• Type in the last four digits of your social security number and fill out the required fields. (Note: these are all fields with an asterisk.)

• Accept the terms and conditions. Click “Register” and you’ve created your account.

More information can be found online at

www.ohiolottery.come/retailers and in the May issue of Ticket Seller.

Still have questions? Contact your sales representative or regional office.

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as of June 12, 2016

On sale now

$1 Games$100 KaratBuckeye 7sHot Dice Quick SpotProgressive jackpot!Rock’n 777s Progressive jackpot!Tic Tac Toe

$2 GamesBuckeye BingoHome Plate Doubler Money, Money, MoneyOH! My StarsPerfect Game 300 Progressive jackpot!

$3 GamesBlack Cherry Bingo

Featured Game

$2 CornholeTop prize: $20,000Odds: 1 in 4.58Payout: 63%

Play style: Number match for points.

Games ending June 12, 2016$2 Slam Dunk Dough

Countdown Games (MP vending-only)

On sale$1 Gems$2 Three of a Kind

$5 123 Cash

$5 GamesBlackjackGoing Pro Progressive jackpot! Quick SpotProgressive jackpot!Trump High

$10 GamesMatch 5 DoublerQuick SpotProgressive jackpot!Tens of Thousands

$20 GamesRed Hot Numbers


Retailer Activation Promotion WinnersMarchThese retailers receive a $500 gift card.Gill’s Beverage & Deli, Strongsville Waterville Carry Out, WatervilleSunoco 204, CelinaRay’s Food Mart, SpringdaleStop and Shop, ColumbusThe Kroger Co #529, NelsonvilleConvenient Food Mart, MadisonVittle Village, New WaterfordOne Stop, Avon

AprilThese retailers receive a $500 credit adjustment.Gas USA, ClevelandChud’s Inc. FremontWagner’s IGA, MinsterLebanon IGA Express, LebanonSantmyer Retail Operations Ltd, Mount VernonTNT Pit Stop,SyracuseM-K Super Mart, RobertsvilleVillage Tobacco, OrwellGiant Eagle #220, Amherst

Questions? Please see your sales representative. The next scheduled instant ticket delivery is June 23.

KENO Double Win promotion Now through June 30Any Keno ticket with a “doubler” message wins double the prize. That’s every 20th ticket purchased statewide.

All eligible prizes will be doubled on a ticket, not to exceed the liability limit established in the official KENO game rule.

Booster® is a registered trademark of GTECH Corporation.

Find a Double Win message on your KENO ticket and all

winning wagers will be doubled! That includes Booster®, too!

June 1 – June 30, 2016

double the winnings, double the fun!

Play. Earn. Win.

Lottery players are subject to Ohio laws and Commission regulations. Please play responsibly.

$10 games

#318 Monopoly Millionaires’ Club™__________________________________________________

#308 $250,000 a Year for Life!__________________________________________________

#304 Break the Bank__________________________________________________

#293 $500,000 Cashword__________________________________________________

#283 50x the Money__________________________________________________

#251 Maximum Fortune__________________________________________________

*These instant games go on sale June 23, 2016.

◆ #328 Special Edition

Cashword

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#317 Monopoly Millionaires’

Club™

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#312 Green & Gold

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#307 $10,000 a Month for

Life!

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#300 Cash Extravaganza

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#296 Ruby Red 7s

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#282 20x the Money

_________________________

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#277 Double Cash Doubler

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#271 Diamond 7

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◆ #266 Bingo Times 10

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#306 $1,000 a Week for Life!__________________________________________________

◆ #303 Bingo and Diamonds__________________________________________________

#299 Cash Blast__________________________________________________

#294 Sapphire Blue 7s__________________________________________________

#280 10x the Money __________________________________________________

$3 games

#331 Bejeweled™*

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#311 Roulette

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#295 Emerald Riches

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◆ #244 Bonus Cashword

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$5 games

#332 Triple Winning 7s*

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#322 $250,000 Payout

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$1 games

◆ #327 Triple Tripler__________________________________________________

◆ #325 5x the Money__________________________________________________

◆ #324 Double Doubler__________________________________________________


#314 $50 Frenzy__________________________________________________

#305 $50 a Day for Life!__________________________________________________

$2 games

◆ #338 Power Play® Cash-word__________________________________________________

#330 Fast $100’s*__________________________________________________

#321 Scoop the Cash™

__________________________________________________


◆ #313 Cash Explosion__________________________________________________

#310 Gold Fish™__________________________________________________

#174 Ohio Lottery 40th Anniversary Millions__________________________________________________

#323 Fabulous Fortune__________________________________________________

#302 $300 Million Diamond Dazzler__________________________________________________

#291 Platinum Millions__________________________________________________

#278 Gold__________________________________________________

#260 $2 Million Cashfall__________________________________________________

#241 Lucky Loot__________________________________________________

*These instant games go on sale June 23, 2016.

◆ Highlighted are base games, which you are encouraged to sell based on the price points preferred by customers.

#233 $500 Million Spectacular__________________________________________________

#224 Millionaire Madness__________________________________________________

#178 $100 Million Mega Fortune__________________________________________________

$20 and $30 games OTHER SUPPLIESRequest these supplies when calling in your instant ticket orders.

Terminal paper

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Vending machine paper

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Bet cards

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REP RAPDiscuss these needs with your Lottery sales representative:

Point-of-Sale materials (key chains, scratchers etc.)

__________________________________

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Signage

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Dispensers

__________________________________

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Promotions

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Employee training

__________________________________

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Other

__________________________________

__________________________________

__________________________________

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Latest instant ticket coupon expires June 18.A $10 instant ticket purchase provides coupon-holding customers with a free $5 instant ticket.

#694 $100,000 A Year for Life__________________________________________________

Note: Dotted lines are for scoring. Solid lines are for cropping.

Note: Dotted lines are for scoring. Solid lines are for cropping.


#324 Double Doubler ($1)

_________________________

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#325 5x the Money ($1)

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#327 Triple Tripler ($1)

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Pulse 1 Pulse 2

Line=$104 Corners=$75

“X”=$500


“X”=$200CARD 1

Line=$504 Corners=$500“X”=$100,000

SEE BACK FORPLAY INSTRUCTIONS.






“X”=$10,000


“X”=$50,000


“X”=$100CARD 2


“X”=$100

CARD 7

CARD 6

CARD 3

CARD 8

CARD 4Line=$20

4 Corners=$100“X”=$1,500

CARD 5

$5

YOUR TOTAL PRIZE!

WIN UP TO 10 TIMESYOUR TOTAL PRIZE!

WIN UP TO 10 TIMES

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“X”=$500


“X”=$200CARD 1

Line=$504 Corners=$500“X”=$100,000



“X”=$10,000


“X”=$50,000


“X”=$100CARD 2


“X”=$100

CARD 7

CARD 6

CARD 3

CARD 8

CARD 4Line=$20

4 Corners=$100“X”=$1,500

CARD 5

$5

YOUR TOTAL PRIZE!

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CALLER'SCARD

5 BONUS NUMBERS

BONUS BOX

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$3$3 OHIO LOTTERYOHIO LOTTERY



Match all 6letters in the

BONUS WORD, winprize in prize box.



3 WORDS4 WORDS5 WORDS6 WORDS7 WORDS8 WORDS9 WORDS10 WORDS

$3$10$15$30$100$1,000$5,000$30,000

FIND WIN

PRIZE LEGEND

BONUSBONUSBONUS

WIN UP TO $30,000!WIN UP TO $30,000!BONUS WORDBONUS WORD









$3$10$15$30$100$1,000$5,000$30,000

FIND WIN

PRIZE LEGEND

BONUSBONUSBONUS

WIN UP TO $30,000!WIN UP TO $30,000!BONUS WORDBONUS WORD









$3$10$15$30$100$1,000$5,000$30,000

FIND WIN

PRIZE LEGEND

BONUSBONUSBONUS

WIN UP TO $30,000!WIN UP TO $30,000!

PRIZEPRIZE PRIZEPRIZE PRIZEPRIZE

BONUSLETTERSCALL LETTERS BONUS

LETTERSCALL LETTERS BONUSLETTERSCALL LETTERS

OH Bonus Cashword v3 focus cs5.ai Tuesday, 14 October, 2014 1:26:04 PM REV:01

Pulse 1 Pulse 2 Pulse 3

NOTICE: When viewing this document as either a paper print or PDF, please note that the colours are not a true representation of the finished printed product.

Our final contract proof is a Kodak Approval including ink colour swatches, that will more closely match the printed ticket.

Shutterstock Image - 94072582 - The photograph(s) in this design is a copyrighted work. Download under Shutterstock Enhanced License Agreement is required before print production.

SUBJECT TO TECHNICAL REVIEW14-1737-1Size: 4" x 6"

4-colour Process 4-colour Process

AF

BASE

COLO

URS

OVE

RPRINT

COLO

URS

Trans Pink Trans Blue Trans Red

#303 Bingo and Diamonds ($2) _________________________

_________________________

#313 Cash Explosion® ($2) _________________________

_________________________

#338 Power Play® Cashword ($2)

_________________________

_________________________

Use Order Notes to prepare for your instant ticket order call by your assigned Customer Service Representative (CSR). If your inventory starts to run low, use this handy sheet to prepare your order and give the Lottery a call at 1-800-686-4208.

Base Games

< Open here for additional order notes.

Order Notes [ June 2016 ]

Need to order more instant games?

Have questions on ordering?

Please call 1-800-686-4208.

Choose the Base Games that fit based on your store’s popular price points.

#244 Bonus Cashword ($3) _________________________

_________________________

#266 Bingo Times 10 ($5) _________________________

_________________________

#328 Special Edition Cashword ($5)

_________________________

_________________________

All instant retailers are required to sell.

THE OHIO LOTTERY 615 West Superior Ave. Cleveland, Ohio 44113-1879

PRESORTED

FIRST-CLASS MAIL

U S POSTAGE PAID

CLEVELAND OH

PERMIT NO. 2484

®

®

Call Center Hours

1-800-686-4208

Monday through Friday8 a.m. to 5 p.m.

During these hours, you can talk to a live person about issues

concerning your Lottery business.

How the Keno Corner got its startLottery Keno player Joe Reichert of Columbus had a lot to do with establishing the term “Keno Corner.” The north end Columbus native enjoys getting together with about 15 friends at Roosters 161 on Dublin Granville Road to talk, watch the latest sports and play a little Keno. Their corner of the bar sits next to a set of windows that looks out onto the street where Route 161 and Cleveland Avenue meet. Get the drift? They play Keno on that corner and that’s how the term “Keno Corner” was born.

Joe, a father of three and lifelong north end resident, operates an awards and tee shirt business out of his home. He stops by to see his friends at Roosters 161 a couple times a week and plays with a local rock-n-roll pick up band, “Chasin Katz with Stix.”

Total copies printed: 10,800 Unit Cost: $0.459 Publication Date: 6/16 June 2016 | Ticket Seller | 14

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