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Trends of Food Packaging

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    TRENDSTRENDSof FOOD PACKAGING

    DEVELOPMENT

    Henky WibawaINDONSIAN PACKAGING FEDERATION

    FEBRUARY 2012

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    Global trends in Packaging

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    Trends in Packaging

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    Packaging Innovation Today:Packaging Innovation Today:

    Reduce the cost-in-useEnhance the products

    consumer appeal

    Environmental issue

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    Protection and integrity

    Quality and safety

    Shelf-life

    Environmental respect

    Supply Chain handling

    and identification

    On-Shelf/ Off-Shelf needs

    Image and appearanceAesthetic and appeal

    Brand awareness

    Visual Communication

    Display needs

    Cost competitiveness

    Manufacturing and supply chain performance

    MachinabilitySpecifications

    Modularity and flexibility

    Emotion / satisfaction

    Consumer benefits

    Differentiation

    Information

    Ergonomic

    Convenience

    Easiness and comfort

    Any package is a Combination of three Core Requirementsinfluenced by four main Factors

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    Why Brands, Packaging and Design?

    Clear product recognition, alsowithout labels or colours...

    Unique geometry and size as example here.

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    Packaging Value Chain

    Raw Material Suppliers

    Converters (at full capacity/overcapacity)

    Food/Pharma Manufacturers

    Consumers

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    Information Carrier Packaging at the POS/POP

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    Packaging Industries Can Take Advantage of Innovative Technology andGrowth Opportunities in Indonesia.

    New Microwave Packaging Concepts Active Packaging Concepts

    Reactive coatings (micro contact inks,

    polymer electronics etc.)Digital print technologies/ Ink jet

    Barrier packaging

    Variable labels & labeling

    Package security features

    Nanotechnology

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    Beverages Packaging: 2010

    Water bottled & Soft Drinks Dry Beverage & Dairy

    Flexible

    Packaging69%

    PP Cups14%

    Bag-in-Box

    27%

    LiquidCarton

    21%

    PETBottles

    50%

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    Snacks example ... what are on the market?

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    FOOD FROM SMES

    TO MODERN RETAIL

    FOOD FROM SMES

    TO MODERN RETAIL

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    ANEKA PRODUK MAKANAN UKM

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    FLEXIBLE PACKAGINGFOR EXTENDING THE SHELF LIFE OF

    FRUITS AND VEGETABLES

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    Trends in Packaging

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    Indonesian packaging industry will continue toexperience steady growth through the year 2011

    The market is valued at between US$4 billion and $4.6billion, depending upon the current exchange rate

    The growth rate should slow to around 7% p.a. over thenext 12 months due to the implementation free tradeagreements

    However, rates should return to the 10-15% range within

    one to two years.

    4.63.92.5 AAGR = 9%AAGR = 12%

    2009

    2011

    2005

    Market

    size inUS$billions

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    Flexible Packaging Represents the Largest and the

    Fastest Growing Packaging Material Segment

    Flexible Pkg

    40%

    Woven bags

    6%

    Glass

    Contain.3%

    Paperboard

    31%

    Metal Cans5%

    Rigid Plastic

    15%

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    Innovations and TrendsInnovations and TrendsInnovations and TrendsInnovations and Trends

    Market Trends and Drivers:- Kids and Teenagers- Ready-to-use Products on Hand- Cooking Trends- Parameters for Convenience

    - Expanding Distribution- Package Sizes- Vending Machine Trends- Natural Food Store Trends- Warehouse Club Trends- Convenience Store Trends

    Competitive Trends:- Competing on Convenience- Importance of being smaller- Meals and Side Dishes- Dairy Products

    - Beverages- Snacks and Confectioneries- Health & Personal Care- etc.

    Packaging Trends:....types of packagingand serving size

    trends.

    Looking ahead

    ?

    Innovation is an essential Factor

    Product Material Machine

    - Differentiation

    - User Obser-

    vation- Socioeconomic

    - Existing function

    to create new ap-

    plication- Reduce cost-in-

    use

    - New Technologies

    - Fast speed

    - Greater flexibility- Mass customi-

    sation

    - Health and Safety

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    Materials used in this industry

    Paper of all kind

    Self-adhesiveWet-glue

    Unsupported

    filmsSleeves

    Packaging

    Laminates

    In-mould

    Basically all

    synthetics Carton board

    Aluminium

    Yoghurt lids

    Pet food

    Silver metallicsubstrates

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    Converting Procedure

    Customer

    Concept

    Slitting

    Die Cutting Bag-Making

    (Co) Extrusion LaminationWaxing /CoatingMetallising Printing

    C o n v e r t i n g

    -lacquers

    - paraffins- resins

    -adhesives

    - primers

    - film/ foil/ paper

    - inks / - primers

    film/ foil/ paper

    - solvents

    - aluminium

    Text

    Design &

    Artwork

    Photos

    Composing

    (Text + Images)

    Scanning for

    Colour Separation

    Flexo

    Sleeves

    Cylinder

    Engraving

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    Printing methods usedScreen printing (mesh)

    Flexography (relief)Letterpress (relief)Offset (planographic)

    Rotogravure (recessed ink cells )Digital (non-impact)

    Printing methodsPrinting methods

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    The requirements of future printing presses

    Increasing need for multi process

    Increasing need for flexibility Increasing need for

    diversification

    Increasing need for high endquality

    Increasing need for productivity Increasing need for cost savings

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    Lamination Arrangements

    1. Waxlamination

    2. Wet lamination

    3. Solvent-freelamination

    4. Dry lamination

    5. Dry laminationuncoated web

    coated weblaminate

    n roller arrangements for different types of lamination

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    More polymers

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    Raw materials - Plastics

    Peelable film: easy opening concept

    Easy open system can eliminate the

    frustrating struggles as well as accidentsoften caused by using scissors or knivesused to open many sealed packages

    f (gr./15 mm)

    Taught sealing strength range(2000-4000 gr./15 mm)

    Easy opening strength range

    (300-500 gr/15 mm)

    FF

    package

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    Material Characteristic O.D. mO2 TR

    cc/m2

    *24h

    WV TRg/m2* 24h

    BOPP Standard bioriented PP / 20 200023C 0% RH

    7.538 C 90% R

    BOPP Acrylic coated / 26 750

    23C 0% RH

    5

    38C 90% R

    BOPP PVdC coated / 26 2523C 0% RH

    4.238C 90% R

    BOPP metallized 2.3 20 10023C 0% RH

    0.738C 90% R

    BOPP cavitated and metallized 2.4 40 13023C 0% RH

    238C 90% R

    BOPP metallised high barrier 2.2 16

    3023C 0% RH

    1.538C 90% R

    BOPP PVOH coated / 25 323C 0% RH

    538C 90% R

    BOPP metallized very high barrier ? 18 0.523C 0% RH

    0.338C 90% R

    BOPP cavitated - metallized very high barrier 3.6 35 0.223C 0% RH

    0.438 C 90% R

    OPA Standard oriented polyamide / 1530

    23C 0% RH

    18038 C 90% R

    PA PA - EVOH - PA / 10evoh 0.523C 0% RH

    18038C 90% R

    PP PP - EVOH - PP / 15evoh 0.323C 0% RH

    10038C 90% R

    PE PE - EVOH - PE / 15evoh / 13038C 90% R

    Raw materials - Plastics

    Barrier films

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    Material Characteristic O.D. mO2 TR

    cc/m2

    *24h

    WV TRg/m2*24h

    PET Standard PET / 12 110

    23C 0% RH

    50

    38C 90% R

    PET PVDC coated / 12 823C 85% RH

    838C 90% R

    PET SiOx coated / 123.5

    23C 85% RH

    3938C 90% R

    PET Al2O3 coated / 122

    23C 0% RH

    2

    38C 90% R

    PET metallised 2.0 12 1.523C 75% RH

    1.538C 90% R

    PET white and metallised 2.2 12 1.523C 75% RH

    1.538C 90% R

    PET with inorganic coating / 12 123C 60% RH

    2538C 90% R

    PET metallised very high barrier 2.6 12 0.0825C 85% RH

    0.0438C 90% R

    PEN Polyethylen naphtalate / 19 < 1 3.838C 90% R

    PAN Polyacrilonitrile / 0.823C 75% RH

    538C 90% R

    Raw materials - Plastics

    Barrier films

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    Raw materials - Barrier films

    Vacuum coated filmsMetallization process

    THE KEY PARAMETERS OF THE METALLIZING PROCESS ARE:

    stable vacuum for even and consistent coating;

    temperature control to avoid deformation and damage to the material;

    accurate winding control especially on the low tension range.

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    What is Plasma ?

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    TRENDS IN THE

    PACKAGING INDUSTRY

    COST REDUCTION

    SHORTER PRODUCTION RUNS CONVENIENCE PACKAGING

    EXTENDED SHELF LIFE

    SUPPLY CHAIN MANAGEMENT &

    ADVANCED LOGISTICS SYSTEM

    THE INTERNET

    THE ENVIRONMENT

    PACKAGING AS MARKETING TOOL

    GLOBALIZATION

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    Application and control

    Packaging line and material performances

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    LABEL sales volume worldwide: 33

    billion sqm (~ 20 sqm/capita)

    Label market area % Growth rate (04-07)

    North America 28.7 5 7%Western Europe 27.2 5 6%

    China/Asia Pacific 21.5 15-20%/12-16%

    Japan 7.4 5 7%

    Eastern Europe 7.6 17 -20%

    South America 5.6 12 16%India 1.2 18 -23%

    Rest of the world 0.8

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    LABELS Market Application

    Wet-glue-applied 35%

    Gummed paper 1%

    Wrap-around 9%

    Pressure Sensitive 45%Adhesive

    Shrink sleeves 6%

    In-mold 3%

    Security/Smart 1%

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    Auxilliary Materials

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    Ecology

    Ecology

    materials ecology

    consumer concerns "clean" materials

    ecological solutions

    life cycle analysis (LCA)(eco balance)

    recycleability

    Environmental

    regulatory compliance

    eco audit ISO 14000

    "Ecological" Solutions are often "Economical" Solutions

    4 R: Reuse Reduce Recycle - Renewable

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    Ecology of packaging

    VAW EUROPACK ECOLOGY WORKSHOP

    Live Cycle Analysis (LCA)

    LCALCA

    ? ??

    DSD

    ecobalance

    ordinan

    cesre

    cy

    cling

    Recycling Rate in Germany > 70 %!

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    State of the Environment

    Plastics are so stable, they stay around for too long

    Since the 1950s, one billion tons of plastic has been discarded and maypersist for hundreds or even thousands of years

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    Commercially available degradable plastics

    TradeName

    PolymerType

    Application

    Supplier Rate ofDegradation

    ShelfLife

    Standard

    BIOMAX Mixedaliphatic &

    aromaticPET

    Plates,bowls,

    containers

    Dupont/Metabolix

    Compostable in 6

    months

    12 to 18months

    ASTMD6400

    EASTARBio

    ModifiedPET

    Films, fiber,nonwovens,liners, bags

    Eastman

    Chemical

    Compostable in 6months

    12 to 18months

    ASTM

    D6400

    ECOFLEX Mixedaliphatic &aromaticPET

    Films, liners,bags

    BASF Compostable in 6months

    12 to 18months

    ASTMD6400

    NATURE

    WORKSPLA

    PLA Cups,Containers,

    Cutlery,Labels

    CargillDow USA

    Compostable in 6

    months

    12 to 18months

    ASTMD6400,EN13432

    EPI Oxo-degrad.

    Oxodegradableadditive

    Films,sheets, bags

    EPI-Canada

    Disintegrates but notcompostable

    2 to 3 years ASTMD6954

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    Oxo-Biodegradable Plastic

    Degradation

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    But numerous thread will threaten existing positionsand account for a wide array of potential hurdles in

    order to achieve success in Indonesia.

    Relative high loan interest and lowcurrency exchange rate

    Euphoria of democratic reform system

    Complicated distribution networks

    Inferior in food safety and environmentally

    regulation Low manpower productivity

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    Thank You

    [email protected]

    YOUR FUTURE PRODUCTDEVELOPMENT DETERMINE

    OURS !


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