January 12, 2010

Joe@klout.com

@joefernandez

Who do you NEED talking about your product?

Klout measures online influence and sells word-of-mouth impact measurement!

Timeline

May 2008 - Founded

Dec 2008 – Private Beta

Feb 2009 - First Client Integration

March 2009 - SXSW Innovator Finalist

April 2009 - Public Beta

Nov 2009 – Topic search launch

Current

5+ Million Profiles Indexed

150+ API Customers

250,000+ Registered Users

TrueReach

Amplification Score

Network Score

Size of the engaged audience

Score

Ability to generate actions Influence of the people interacting

CurrentThis Qtr This QtrThis YearThis Year

Klout Score = Definitive Source of Online Influence

Proprietary Data & Relationships

Current API Customers

150+ API Developers!

Filtering/Reporting/Workflow Advertising Customer Service/Lead Gen

Email Marketing

Social Business

Analytics

Targeting

CrewJoe Fernandez – CEO (co-founder)• Former CEO Evalulogix• Former Director of Product at OnBoard

Informatics• University of Miami Computer Science &

Finance• Oxford University – Exeter College

Binh Tran – CTO (co-founder)• Former CTO Evalulogix• CTO ICM Inc.• Co-founder of Fizmo Ad Platform• Senior Architect at Player 1, developed PS1

and N64 published titles• University of California Irvine, Computer

Science

Duration Inc (Singapore)

Greg Narain - VP Product• Co-founder Lil’ Grams• CEO/Founder of Social Roots• Co-founder of Blue Whale Labs• New York University

• Senior Developer – Immediate• Senior DBA - Immediate• Business Development – 2nd qtr• Community Manager – 2nd qtr

Hiring Plan

Offshore Development Partner

Roadmap: More connections with Influencers

More Services

Klout can identify and deliver your product to influencers