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Developing an Online Presence

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Developing an Online Presence. Liaison/Subject Librarians’ Workshop 2009. Why develop our online presence? . Increase student access to library resources Increase the profile of librarians Strengthen connections b/w librarians and teaching staff Contribute to student success. - PowerPoint PPT Presentation
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Click to add heading Bay of Plenty Polytechnic

1Developing an Online Presence

Liaison/Subject Librarians Workshop 2009

Why develop our online presence? Increase student access to library resources

Increase the profile of librarians

Strengthen connections b/w librarians and teaching staff

Contribute to student success

Why do we want to develop an online profile?Increase student access to library resources and librarians= Make it easier for students to connect with relevant information. Students will achieve learning outcomes with greater focus and efficiency (Shanks & Bell, 2009). Strengthen connections with teaching staffContribute to student success

Students as researchersStudents are comfortable in online environment

Feel proficient in exploring confidently across a range of resources

Finding scholarly, authoritative information is still a challenge

Have favourite, but limited sources of informationImplications or the riseand fall and rise of the library website Librarians see the library website as pivotal

But the Library website is often not used as a starting point for research

Tide is changing as libraries improve their websites, and some research is now indicating that students and staff place great value on the library website

3 ways to Increase our online ProfileImprove our websites

Become embedded librarians

Take Subject Guides to a higher planeThe rest of this presentation will look briefly at 3 ways to increase our online profile. There will be many more ways of course.

Improve our websitesBecome an embedded librarianDevelop our subject guides.Improve our WebsitesUsability principles

Interactivity

Connect users to content - and to do it with minimum barriers and maximum speed and ease

Web 2.0 applications some examples:

Customisable library site

Inside the customisable page. Note the high profile of the Subject Librarian with the Research Rescue feature!

Think about developing a profile on Social Networking Sites A pretty good academic library page on Facebook.

Meebo chat software becoming a very common place feature of academic library websites worldwide.

About Meebon Easy Way To Ask for HelpIt is now easier than ever to ask a question through face-to-face, telephone, email, or chat methods. While a great amount of effort goes into offering these reference services, be sure that you don't bury the Ask-a-Librarian link on your homepage. Make it as easy as possible for patrons to ask for help. A tool like Meebo is great because it presents web visitors with a simple textbox, eliminating the need for them to log in, install software, or click any further. This feature can also be embedded into the template design so that patrons will have instant access to library staff anywhere on your site.

Victoria University of WellingtonNote Feedback logoScience Direct promotionNews RSS Subject Guides page link

Text a librarian

Feedback page of Oklahoma State University

Rss Feed to library news is where the students arebecomes an integral part of the classexperiences the needs of students and observes expectations of faculty (Dewey as cited in Bozeman, 2008, p. 57).is in the right place to guide students to the best resources

The Embedded Librarianis where the students arebecomes an integral part of the classexperiences the needs of students and observes expectations of faculty (Dewey as cited in Bozeman, 2008, p. 57).is in the right place to guide students to the best resources

How to become embeddedBecome a participant in online classes that use courseware such as Moodle

Establish a hyper link to the library website from the course page

Set up a Library discussion forum on the course page

Access class emails and respond promptly to library and information related requests

Provide a link to existing Information Literacy modules

Provide full contact details How to get embedded contd? Use courseware tools, such as Web templates to create a new subject guide or link an existing guide to the appropriate course.

Think strategically! Link to library and/or institutional plansEnsure sufficient ongoing resources Buy in from the topLibrary rep on courseware committeeFamiliarity with course management softwareAccept responsibility Sell it to faculty it will make their lives easier and save them timeSuccess FactorsSubject GuidesAka Research guides, research tools, pathfinders, e-guides, resource listsetc.

Provide a starting point for researcher

But do we really need them?

Time consuming to create and maintain

Duplication across the Internet Subject GuidesPotentially offer a unique tool to studentsBring content closerThe creator becomes more familiar with subject area

Heres an example of a subject guide page from the Bay of Plenty Polytechnics website

Note Research by Subject Note Library hoursNote Glamorous library jobs

Note use of SubjectsPlus software-

Subjects Plus

Note full contact details. Photo. Ask a Librarian. Links. Printable guide.

University of Canterbury Subject Guide PageNote RSS feedsContact info and a bit of personal detail and photo of Subject LibrarianNote link to Google Scholar

LibguidesLibGuides is a white-label subscription service which enables libraries to create a branded community of librarian-created subject guides or portals for their users. These subject guides, or libguides can incorporate all kinds of content including pulling in RSS feeds, embedding videos and podcasts, pulling in del.icio.us tag clouds, uploading documents, and running user polls, etc. These guides are very widget-friendly - I was able to insert a Rollyo search box with my custom-made search engines, and libguides can be shared through a Facebook application. Libguides creators - librarians - get their own individual profiles which aggregate all of their guides and contact information, and they can even embed a live IM chat widget.

AUT subject guides page. They use libguides software which Emma McFadgeon will be telling us about shortly.

Subject GuidesWikis collaborative, easy to use, need to get people to participate, high levels of maintenance

http://www.library.ohiou.edu/subjects/bizwiki/index.php/Main_Page Successful Subject GuidesStudent prefer customised course and assessment guides over broad subject guidesLink from course pages or integrate into course

Example of a Wiki being used as a Subject Guide

OIL collaborative project between University of Otago, Dunedin College of Education and Otago Polytechnic.

TILT Texas Information Literacy Tutorial

Use courseware to set up library staff pages

Fraction of a WholeStill reaching only a limited number of students

Level and style of engagement with online environment differs

Need a variety of other methods to provide access to information and help with research skills.

Planning, planning, planningWeb 2.0 toolssuch as Meebo chat widgets, delicious.com, subject guides, and Facebook pagesare tools like any other, requiring planning and dedicated staff time as much as anything else in a library's service arsenal. Reference ListBell, S. (2009 , February 17). The library web site of the future. Inside Higher Ed, Retrieved 8 April 2009, from http://www.insidehighered.com/layout/set/print/views/2009/02/17/bell

Bozeman, D. (2008). Providing services to online students: Embedded librarians and access to resources. Mississippi Libraries 72 (3), 57-9.

Corrado, E. M. & Frededrick, K. A. (2008). Free and open source options for creating database-driven subject guides. The Code4Lib Journal (2), Retrieved 8 April 2009, from http://journal.code4lib.org/articles/47

Kroski, E. (2007). A Librarians Guide to Creating 2.0 Subject Guides. Retrieved 14 April 2009, from http://oedb.org/blogs/ilibrarian/2007/a-librarians-guide-to-creating-20-subject-guides/

Shank, J. & Bell, S. (2009). A-FLIP to Courseware: A strategic alliance for improving student learning outcomes. nnovate 2 (4). Retrieved 8 May 2009, from http://www.innovateonline.info/index.php?view=areticle&id=46&action=article

Tchangalova, N., & Feigley, A. (2008). Subject guides: Putting a new spin on an old concept. Electronic Journal of Academic and Special Librarianship 9 (3).Retrieved 8 April 2009, from http://southernlibrarianship.icaap.org/content/v09n03/tchangalova_n01.html

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