What  do  we  all  have  in  common?  

Everyone  has  a  story  to  tell.  Storytelling  meets  our  most  human  needs:  

 Teach  /  Inform  Preserve  History  

Entertain  

 Learn  /  Discover  Recollect  History  Be  Entertained  

Communicate,  Reminisce,  Connect  

The  Storyteller   The  Listener  

What  We  Like  /  Think  

Robust  Fragmented  

User  Generated  Storytelling  Online  

Who  We  Are  

How  can  we  find  out  who  other  people  really  are?    

Offline  SoluJons…    

Their Autobiography Their Diary

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Story  Shelter:  Social  Media  Network*    *Create, Consume & Share Content in Virtual Online Communities  

             

User  Experience  -­‐  Sign  Up      

Invite  Friends  to  Join  

Connect  to  friends  already  on  StoryShelter  

Designate  Groups  to  put  friends  in:  

☐Family    þFriend    ☐Love  Interest    ☐Professional   þClassmate  

User  Experience  -­‐  Storyteller      

Answer  QuesJons  

Mark  As  Anonymous  (Like  a  Diary)  

All  users  can  see  this  answer,  but  not  your  

name.  

Mark  As  Public  (Like  a  Biography)  

Everyone  on  StoryShelter  can  see  this  

answer.  

Mark  Group(s)  that    can  view  

(Like  FB  Timeline)  

Only  people  in  the  specified  group(s)  can  

see  this  answer.  

             

User  Experience  -­‐  Reader      See  most  popular  

answers  to  quesJons  (Default)  

Search  answers  by  using  a  filter  

Demographic  Filters   Age  &  LocaJon  

EmoJonal  Filters   Heartwarming,  Funny,  Thought  Provoking,  Inspiring  

Topical  Filters  Create  a  filter  based  on  your  

interests:  “Costa  Rica”,  “Vegan”,  “GymnasJcs”  

Interact  with  Answers  

“Like”  and/or  post  to  Social  Media  Sites.  

Mark  as  Heartwarming,  Funny,  Thought  Provoking,  

Inspiring  

PosiJoning  Those who use Social Media websites today are sharing bits and pieces of what a person likes but these sites don’t paint an accurate or meaningful picture of who a person is. StoryShelter provides a unique platform for people to tell their life story and read the life stories of others through a simple Q&A format. So that they can have a safe landing place for their most cherished memories and get to know others in an authentic way. Elevating the Value of Our Experiences.

SITUATION

OFFER

BENEFIT

Benefit:  ElevaJng  the  Value  of  our  Experiences    

Writing your story: When you write it down, you remember it. Sharing your story with loved ones: Reading your story helps you be more understood. Sharing your story with the world: Others can learn, be entertained, find insight.

Memories

Contribution

Recognition

Messaging         Looking for Self Expression:

Story Shelter gives you the power to voice your unique story to billions of internet users from the comfort of your home or office. Looking for Answers: Take a look at what experiences others have had. It is surprising how the life story of somebody miles away can provide solutions to your current dilemma. Looking to Leave a Legacy: Answering questions about life will give you a simple way to write down your complete history without struggling to piece the ideas together.

MarkeJng  Touchpoints  

Public Relations & Influencers Search & Display

Social Media Websites & PodCasting

StoryShelter  Team  Melisa  Singh  –  CEO    As  the  Founder  and  CEO  of  StoryShelter,  Melisa  Singh  is  a  natural  born  entrepreneur    who  has  successfully  worked  in  entrepreneurial  capaciJes  in  Real  Estate,  ConsulJng  and  Fashion.  Melisa  most  recently  worked  as  the  Search  MarkeJng  Strategist  for  Oscar  de  la  Renta,  increasing  the  traffic  to  their  e-­‐commerce  site  substanJally.      Melisa  received  her  Masters  degree  in  Integrated  MarkeJng  from  NYU  in  May  2013  with  a  focus  on  Brand  Management.    Avin  Kline:  Technical  Developer      Avin  Kline  is  the  co-­‐founder  and  MarkeJng  Director  of  Web  Success  Agency,    helping  companies  build  and  maintain  an  effecJve  web  presence.      Web  Success  Agency  works  with  small  businesses  to  create  an  effecJve  online    presence  with  the  intent  of  helping  the  company  reach  chosen  goals.  From  there    they  work  with  the  company's  overall  web  presence,  conJnually  opJmizing  to  make  it  even  more  effecJve.    Their  specialJes  include  Web  Design,  Website  Development,  Search  Engine  OpJmizaJon  (SEO)  and  Internet  MarkeJng.