PlacePop: Social Media Week LA

Post on 17-May-2015

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transcript

Virtual Loyalty Card Platformfor iPhone, Android, Web,

Twitter and Facebook

Two core products:

Consumer Mobile app: Business Web app:

http://placepop.com/about/tour http://placepop.com/about/business

PlacePop provides

businesses a virtual loyalty card program

This allows companies to

attract,retain, and

rewardcustomers using

the familiar features of a loyalty card

What are the advantages of a

virtual card?

Far greater flexibility

for promotions

Dramatically reduced program operating costs

Increased opportunity for exposure on

other social networks

Why smartphones?

In the United States:

52 → 108 million smartphones

In Europe:

44 → 95 million smartphones

Everywhere else:

102 → 292 million smartphones

Okay, show me this card!

Business name and location

Photo of the place

Engaging, animated check-in history

Card numbering for adoption-based marketing programs

The number of people who have a card at a given place is

visible to everyone

Cards have familiar status levels that do not require re-educating

consumers

1. Basic card

First check-in

2. Bronze card

after 3 check-ins

3. Silver card

after 10 check-ins

4. Gold card

after 25 check-ins

5. Platinum card

after 50 check-ins

Brand exposure through social media

Facebook has more than 400 million active users

The average user has

130 friends

More than 100 million users are accessing

Facebook on a mobile device

Mobile users are twice as active as other users

Twitter has over 100 million

registered users creating

65 million tweets a day

37% use Twitter from a mobile device

PlacePop is an innovative consumer product

for both the web and mobile devices …

… as well as a tool for any business to create and manage a virtual

loyalty card program …

PlacePop for Businesses: Simple setup

PlacePop for Businesses: Simple setup

PlacePop for Businesses: Simple setup

PlacePop for Businesses: Simple setup

PlacePop for Businesses: Simple setup

Each business can design its own loyalty card with a custom

image.

When your customers check in, you can greet them with a friendly

promotional message.

Watch the video tours

Consumer iPhone app: Business web app:http://placepop.com/about/tour http://placepop.com/about/business

Where to find us

Web placepop.com

Email business@placepopinc.com

iPhone app http://bit.ly/placepop