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P.R.E.M.ium A D V E R T I S I N G

TEAM: 9002

Pucca DING Rosa WONG Emily HAN Michael Li

z3382970 z3382603 z3357481 z3388170

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Pucca Rosa Emily Michael

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About Us

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Our Works

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1 for 100 P.R.E.M.ium A D V E R T I S I N G

1000 Jobs !

MELBOURNE

ADELAIDE SYDNEY

Create

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Objective

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Issue

Employment

Opportunities

? ? ? ?

?

?

? ?

? ? ?

? ?

?

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C Insight

Consumer Insight

Brand Insight

Product Insight

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C Insight

Consumer Insight

Brand Insight

Product Insight

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C Consumer

Insight

Brand Insight

Product Insight

Insight

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Challenge

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C

The Women’s Subscription Enterprise –

Employment is the Solution for disadvantaged

women.

Idea

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Product insight

Brand insight

Challenge Issue

Consumer Insight

SUBSTANCE

People

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Primary :

National Corporations Large $$$$$

Socially conscious

High level of interaction

C C Secondary :

Women Owned Business Active & Generous Philanthropists

Uplifting

Engaging

POSITIVE

NEVER Negative

Voice

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NEVER NEGATIVE

www.womens.thebigissue.org.au

Requirements: Mandatory

WEBSITE:

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OPEN “The Big Issue” is not-for-profit

Requirements: Budget

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OPEN National Campaign

“The Big Issue” is not-for-profit The Big Issue has a generous support from the OMA , a lot of supporter, sponsors and corporate partners

Requirements: Deliverable

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(and more…)

Requirements: Timing

The SOONER The BETTER

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Conclusion

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?

Questions

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