The Marketing Parthenon - National Mortgage Professional ......1. Networking • Make networking...

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The Marketing Parthenon5 High Impact Purchase Lead Generators

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The Marketing Parthenon

5 High Impact Lead Generators

1. Networking

• Make networking part of your __________. (plan weekly networking events you will attend)

• Use the __________ to guide you to the right people to speak with.

• Its all about __________ first. (2 key questions to utilize when meeting a contact)

• Who is ________________?

• How can I best _____________?

• __________ the opportunity to explain what it is you do.

• Always leave the meeting with your __________in place.

2. Agent Connections

• Properly leverage __________ connections

• Research new targets __________ of LinkedIn

• Locate targets _____ Linked In

• Send ________ message

• Move relationship __________ to a meeting

• What is the goal when you visit an agent open house?

• Points of discussion:

• __________ more leads and attendance

• Discuss open house as a __________ marketing tool

• Offer _______ for the open house – (how to make it special)

• __________ further discussion

3. Visiting and Leveraging Open Houses

4. The Referral Matrix

• Go beyond “__________” thinking

• __________ your referral partner network is easier than you think

• What professionals in your sphere do you have a __________ _______ with?

• Ask for the __________ or names to their sphere of “professionals”

• Make the calls and __________ to a meeting

5. Host Beneficiary Relationships

• A “host” is a partner who has a _________ which contains potential clients for you. (Attorneys, Accountants, etc…)

• A marketing plan that __________ both the host and you.

• Marketing campaign to the host’s database with a direct benefit to the host to _________ their business / value.

• Drive the clients _______ to the host first, not to YOU!

Think about the Strength of Your Marketing and Your Relationships

How to Win the Rate Battle Against Your Competition!Event Type: Live Streamed Broadcast (not a webinar)

Date: Thursday March 23rd

Time 1:00PM EST / 12:00PM CST / 11:00AM MST / 10:00AM PSTDuration: 90 Minutes

Attend and You Will Master How To:

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www.nmpUCoaching.com

To find out more how REMN can help you close more loans

Erin Odell - 732-738-7100 x 448 | Eodell@REMN.com