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SOCIAL MEDIA MONITORING TOOLS
• Brandwatch was born of a project in 2004 to build a web crawler for the UK Government.
• With the backing of Business Angels and Venture Capital, in 2006 launched the first version of Brandwatch. (received £1.15M in Angel Funding)
• Now in version 4, Brandwatch is one of the world’s leading tools for monitoring and capturing social media.
About
Brandwatch successfully service customers all across the globe from FTSE 100 companies to SMEs, helping them discover, understand and respond to the comments made about them by users across all forms of social media.
Selected customers
About
• BuzzLogic, an online media company that improves brand metrics through its scalable media index and analytics platform.
• Founded in 2004• Total Funding $22.4M
About
Selected Customers
BuzzLogic works with some of the world’s biggest agencies and brands across technology, media and entertainment, retail, fashion and CPG.
About
• Attentio is a global company specialised in Social Media Monitoring.
• Attentio began in the mind of Norwegian entrepreneur Per Siljubergsasen, when he saw the buzz around share prices in 2000 across Internet forums.
• in 2004 Attentio was founded.• Total Funding $786k• They developed the award winning platform, the
Attentio Brand Dashboard, enabling near real-time monitoring and measurement of social media and online news.
Products• Attentio Brand Dashboard™ Standard Edition
– This edition is useful in a smaller company environment with a limited brand portfolio and only a few countries to analys
– allows you to monitor 10 Brands or keyword profiles• Attentio Brand Dashboard™ Enterprise Edition
– Communication managers and brand managers with multi-country responsibilities (benchmark the buzz of brands in different countries)
– allows you to monitor 40 Brands or keyword profiles• Attentio Insights™
– Attentio analysts, experts in analysing Social Media since 2004, can help you via custom reports that answer specific questions on key concerns regarding your brands and products, or tell you how your brand is positioned in Social Media.
• Business applications– Measure your public relations (PR) effectiveness– Improve marketing effectiveness– Protect your brand reputation– Engage in online word of mouth (WOM) marketing– Aid new product launches– Listen in on online conversations and gain consumer insight
Selected Customers
About
• Founded in 2008 • Total founding €450k• uberVU is the most easy to use social media
monitoring & engagement platform• uberVu was chosen as a winner of Seedcamp
2008.
All the powerful tools• Data collection
– Real-time technology– Support for major social sites and services– Tap into Historical Data– Get the whole context around a mention– Social comments support– Infinite Data Storage
• Analytics– Mention volume– Sentiment / tone of conversation– Conversation word cloud– Actionable Charts– Filter by platform– Filter by language– Compare
All the powerful tools• Interaction
– Reply to mentions from inside uberVU– Automatic translation– Delete useless mentions– Alerts– Weekly reports
• Exporting data– Export to Excel– Export printable PDFs and images– Full API access
• Support– In application help– E-mail support– Phone support