SOCIAL NETWORKING

SOCIAL NETWORK ?

A  Social network is a social structure made of nodes (which are generally individuals or organizations) that are tied by one or more specific types of interdependency, such as values, visions, ideas, financial exchange, friendship, sexual relationships, kinship, dislike, conflict or trade. - Wikipedia

*Not to be confused with social network services.

Social Networ

k

Kanika

Kavish

Neha

Aarti

Rahul

Aastha

SOCIAL NETWORKING

You

Friends

Family members

Colleagues

Corporate world

Rest of the World

WHY TO USE SOCIAL NETWORKING ?

Socializing Make friends Create groups, communities. Sharing information – files, music, video, pictures Create blogs Time utility Lower cost ( via – internet, mobile phone GPRS etc) Builds credibility. Matchmaking. Business Discussions. Take advices. Advertising at a cheap cost.

SOME POPULAR SOCIAL NETWORKING WEBSITES

2002 – ORKUT 2003 – MYSPACE 2004 – FACEBOOK 2005 – YOUTUBE 2006 – TWITTER 2011 – GOOGLE+

YouTube was founded by Chad Hurley, Steve Chen and Jawed Karim, who were all early employees of PayPal.

The domain name "YouTube.com" was activated on February 15, 2005,and the website was developed over the subsequent months.

Now Google purchases YouTube for $1.65 billion

HOME PAGE OF YOUTUBE

Google+ is a social networking and identity service, operated by Google Inc.

The service launched on June 28, 2011 in an invite-only "field testing" phase.

On July 14, 2011, Google announced that Google+ had reached 10 million users just two weeks after it was launched in a "limited" trial phase.

HOME PAGE OF Google+

The origins of Facebook have been in dispute since the very week a 19-year-old Mark Zuckerberg launched the site as a Harvard sophomore on February 4, 2004.

Now the site has become one of the biggest web sites in the world, visited by 500 million people a month.

HOME PAGE OF FACEBOOK

AREAS OF BUSINESS THAT USE SOCIAL NETWORKING WEBSITES

ADVERTISING:- Businesses are now tapping into the online

world to advertise their products and services

Social networking websites post ads for their members which reach a greater number of people and can be seen as a form of mass media

Some examples of successful websites include Amazon.com, Ebay, and BestBuy.com.

ADVERTISING ON THESE WEBSITES

TYPES OF SOCIAL NETWORKS

Online Communities

Facebook

Orkut

Hi5

Myspace.com(a place for frds)

Goal: Socializing

GROWTH OF SOCIAL NETWORKING USERS

GEOGRAPHICAL DISTRIBUTION OF SOCIAL NETWORK USERS

DISADVANTAGES Time wastage Terrorism Misuse of personal information Misuse of data Creation of Communities and groups for

wrong purposes Spamming Virus Misleading and misguiding people Social transformation(-ve)

CONCLUSION

Part of almost everyone’s life. Every thing is this world has some +ve & -

ve’s. Teenagers are the one’s you use these

sites the most. These sites are useful to users, owners and

third party. Huge platform for data & information

sharing Growing increasingly. Scope for improvement (weak regulatory

role)

Made by:-Divam