Hajrë HyseniNov 2012

Building Personal Brand

Create

Aim

Engage/Measure

Aim

Brand awareness

Blog promotion

Skills promotion

Promoting multimedia

Community building

Twitter profile

LinkedIn profile

Facebook page

Brainstorm.........

Solis (2011)

Social networks are indeed a hub for your digital identity

Who are you online?

Relationships are the new currency of the social economy

Solis (2011)

Listening Connecting Learning Improving Publishing

Relationship Building Journey

Online Reputation

Remarkable content Sharing

>Remarkable Content

>Reputation

6degrees * of Separation

idea that everyone is on average six steps away from any other person

in the world

6’

An example!

1

2

3TouchGraph

Check this out!

Measure......

Good Free Tools

Google Analytics

Your Social Influence

The scores are calculated using variables that can include number of followers, frequency of updates, the Klout scores of your friends and followers, and the number of likes, retweets, and shares that your updates receive. High-scoring Klout users can qualify for Klout Perks, free goodies from companies

Opportunities @ Herts

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Thanks!

@hajra