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Marlabs Capabilities Overview © 2016, Marlabs - Confidential [email protected] +1 (732) 694 100 www.marlabs.com Education & Media
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Marlabs Capabilities Overview

© 2016, Marlabs - Confidential

[email protected] +1 (732) 694 100 www.marlabs.com

Education & Media

• Founded in 1996

• 2100+ employees

• Consistent year-on-year revenue growth

• 100+ blue-chip clients across multiple verticals

• IP driven global consulting and software services

• Headquarters in Piscataway, NJ – USA

• Global delivery headquarters in Bangalore, India

• CMMI Level 5 and ISO/IEC 27001: 2013 certified

Marlabs Snapshot

2

Global Locations

Strategic Partnerships Awards and Recognition Verticals Serviced

Overview

35%

22% 9%

23%

11%

Banking, Finance,Insurance

Media &Education

Transportation &Logistics

Healthcare & LifeSciences

Retail & Others

Global presence to drive speed and value

Key locations

3

Marlabs Corporate HQ: One Corporate Place South, Piscataway NJ

• Global Data Center

• Network Operations Center

• Sales, Acct. Management & Operations Support

• Onshore Development Center

Marlabs North American Training Facility Broadhead Road, Bethlehem, PA

• Global Training Facility

• Multi-Discipline Center of Excellence

• Onshore Development Center

• DR Data Center

Global Development Center BWTC, Bangalore, India

• Global Development Center

• Multi Discipline Center of Excellence

• Asia-Pacific Data Center

• Network Operations Center

Global Development & Training Center Udayaravi Road, Mysore, India

• Global IV&V Center and CoE

• Asia-Pacific Training Facility

• Global Development Center

Global Development Center & CoE Infopark, Kochi, India

• Global Development Center

• Centers of Excellence

Partners in our success

Customers

4

Media & Education Banking, Financial Services,

Insurance Healthcare & Life Sciences

Logistics & Hospitality Retail & others

Secure, scalable & state-of-the-art

Infrastructure

5

• 20,000 Sq. Ft. of infrastructure area (option to expand)

• N+1 infrastructure topography

• Dual and diverse power feed

• Lit with multi-entrance fiber rings

• State-of-the-art backup system & power unit

• Redundant service providers for guaranteed network uptime

• Dedicated secure channel

• VLAN for ODC isolation with selective access using ODC gateway

• Restricted access monitored by card and CCTV

• Two factor authentication and biometric finger print scan

• Advance intrusion prevention capabilities

• ISO 27001 compliant information security practices

• Full disaster recovery for hosted applications

• FM200 fire suspension system for complete protection

• Multisite Network Operations Center (NOC) for monitoring and management

• Scalability and extending T1/T3 circuit to alternate DR sites

SSAE 16 Type II Compliant Data Center, Piscataway, NJ

Guaranteed Security Disaster Recovery

Full spectrum of solutions and services

Service Offerings

6

Application Development and Maintenance | Information Security | IT Infrastructure Services | Testing | Packaged Implementation & Support | Product Engineering

Cloud | Mobility | DAM | DW-BI & Analytics| Microsoft |Java | Open Source | ERP | Salesforce | IoT

Services

Industry Verticals

Technology Solutions

BFSI Education Transport Healthcare

Energy Retail Media Government

The expertise driving our solutions and services

Centers of Excellence

7

• Improve legacy and proprietary Integration with current solutions/software

• Positive impact on usability and architecture decisions among project teams

• Increase overall user adoption

• Implement the best practices for the development of solutions

• Promote cross-platform flexibility

• Rapid scale up for project requirements

Marlabs Centers of Excellence (CoE)

Primary objectives

Industrialized assets and methods

Innovation Architecture based on cost/benefit analysis

Skills and Resources Alliance ecosystem

Microsoft Java/ Open

Source

Digital Asset Management

(DAM)

Testing DW/BI & Analytics

Mobile

Infrastructure, Security & Cloud

UI/UX ERP/ CRM

Client Project Stakeholders

Customer Centric Blended Model

Client Engagement

8

Client Executive Sponsor

Client Program Manager

Client Project Manager

Client SME’s

IT & Infrastructure

Marlabs Executive Sponsor

Marlabs Account Manager

Business Analyst/ Lead Developer

Technical Architect

IT & Infrastructure

Programmer/ Analysts

Quality Assurance

IT & Infrastructure

Client Team Marlabs On-Site/Off-Site Team Marlabs Off-Shore Team

• Strong Transition Mgmt.

• Peer to Peer Communication

• Defined Escalation Process Steering

• Business Alignment

• Work Prioritization

• Metrics Monitoring

Project Management

Requirements/ Deliverables

Task Monitoring & Control

Project Status

Issue Management

Work Packages

Technical Specs

Project Lead / Manager

Project Lead / Manager

Center Of Excellence - Objectives

Marlabs Service Offerings

Service Offerings

Microsoft

10

Microsoft Dynamics

Cloud Offerings

SharePoint Portals & Collaboration

Application Development & Maintenance

Microsoft BI Data Warehouse, Big Data, Integration (SQL Server, SSIS)

Microsoft CRM development & Migration

Development Services for Azure, EC2

SharePoint Development

Web Application Modernization to work with Mobile devices

Custom Application Development

Legacy Modernization

SharePoint Governance and Migration

SharePoint Testing

Cloud Migration to Azure and EC2

Office365, Hosted CRM

Microsoft Dynamics GP development & Migration

R&D Services

Reports, Analysis, Dashboards (RS/SS/Performance Point)

SharePoint Integration, Power View, Power Pivot

Code Build

Test Deploy Development

Cycle

JAVA Development Platform

Continuous Integration (Hudson)

IDE with Plugins (Eclipse)

Monitoring Code Matrix (Sonar)

Artifact (Nexus)

Accelerators

Secure Code Repository

Core Components

Email

Alert

Monitoring

Availability

Scalability

Reliability

SQL NoSQL

Postgres

Development Platform

Java

11

Enterprise Transformation, Legacy Migration and SOA Capabilities

12

Consulting

SOA Certified Consultants equipped with framework

Enterprise Transformation Strategy

Framework for Application Portfolio Optimization

Support from Offshore Technology Architects

Implementation

Oracle, IBM and TIBCO SOA Suites Experience

Open Source Implementation Experience

Partnerships with industry best SOA tool vendors

EAI Experience

Testing

SOA Testing Expertise

Open Source Testing Tools Expertise

Enterprise Transformation, Legacy Migration and SOA Services

Competencies

APO Through SOA SOA Driven Integration Legacy modernization SOA Reference Architecture

Visualizations / Analytics / Predictive Sciences

Insights to Analytical Decisions

13

• BI Roadmap

• Tool Evaluation

• Performance Tuning

• SSIS / SSRS

• Informatica

• Data Stage

• OBIEE

• QlikView • Tableau • SpotFire

• SAS

• R

• KNIME

Assessments

And

Consulting

Data

Warehousing

Dashboards &

Visualizations

Predictive

Sciences

Database Management Data Warehousing Analytics

Solutions Based Approach

Deployment Hosting Batch Monitoring DWH Maintenance

Full spectrum of mobile solutions and services

Enabling Mobility Across Verticals

14

Mobile Application Development and Maintenance | Mobile Security | Infrastructure Services | Social Connectors | Mobile Testing | Product Engineering | Prototyping

Mobile Cloud | Enterprise Mobility & BYOD | Mobile Analytics | Microsoft, Java and Open Source Service integration | ERP Integration

Retail Energy Government Transport

BFSI Education Media Healthcare

Industry Verticals

Offerings overview

UI/UX – Usability Engineering

15

UX Strategist for social media

Web Analytics and SEO

UX strategy for DAMs solutions

Web and Mobile User Experience Design

Software Development using UX Methodologies

Expert Usability Review Services

Quality Planning and User Advocacy Consulting and Training

IA UI UX Responsive

Design Interactive

Design Usability

End-to-end capability in SAP applications

SAP Solutions/Services

16

Global Implementation Partner in SAP Mobility on HANA, Global Application Support & Maintenance, Global template rollouts, Enhancement/development projects,

Application performance tuning, Archiving.

ABAP development, SAP Net Weaver Gateway, Basis, Security & GRC, BW, Business Objects(BOBJ), HANA development, Enterprise Portal (EP), SAP Mobility applications development (SMP 4.0 with UI5/FIORI, UX, Gateway)

Sales & Distribution, MM, FI/CO, PP, HCM, CRM, SCM-QM, SCM-PM, APO

Business Analysis Planning and Blueprinting Gap Analysis and Fitment Analysis Migration Study Project Scoping and Sizing

Project Management Functional Consulting Customization. Technical Development (ABAP,

HANA,BASIS Support, EP, BW/BO) Enhancement/ Development Data Migration

Offshore Technical Services Integration of SAP ERP with Other Systems Data Archiving Performance Fine tuning Testing projects in SAP

Application Maintenance & Support, 24*7 support

Enhancements / CRs Template Roll-out Troubleshooting, Fine Tuning of Configuration. Programs User Education & Training

PRE- IMPLEMENTATION

SERVICES

OTHER SERVICES

IMPLEMENTATION SERVICES

POST IMPLEMENTATION SERVICES

SERVICE AREAS FUNCTIONAL SKILLS TECHNICAL SKILLS

Capability Overview

Salesforce.com

17

Our Salesforce Practice strength has been augmented through our acquisition of a Salesforce Gold Cloud Alliance Partner. Marlabs now has more than 100 certified Salesforce.com consultants.

Enables the customers to leverage the talent, expertise and best practices that have been built and evolved over 380+ projects

Our Salesforce Practice offerings ensure end-to-end implementation of Salesforce CRM for our customers by mapping their business objectives

Other offerings include feasibility analysis of Force.com platform for custom application development, custom application development, migration form mother CRM to Salesforce, evaluation of AppExchange applications and administration

Capabilities provided for analyzing, designing, developing and maintaining applications & integrations on salesforce.com Platform: • Implementation/

Rollouts

• Custom Application Development & Integrations

• Administration Services

• Collaborative Services

• Training Services

Comprehensive support of your environment

Infrastructure Services

18

• Application hosting services

• Enterprise Monitoring Services

• IT Service Desk

• Network Services

• Server Management

• DR Services

• Sysadmin Services

• DBA Services

• Managed Email Services

• Virtualization Optimization Services

• DevOps Services

• Infra consolidation Services

• Network Assessment &Transformation

• Unified Communication Solutions

• Application migration to Cloud

• Managed Cloud Services

• Hybrid Cloud Implementation

• Private Cloud implementation

• Cloud based DR

• Microsoft Office 365 Services

Managed IT Services Infrastructure Consulting

Services Cloud Services

SLAs:

Availability SLA

Response SLA

Resolution SLA

Tech Platforms:

Windows, IBM (AIX), Oracle, Solaris, Linux, VMware, Xen, Parallels, MS Hyper –V, Citrix

Tools:

Tivoli, BMC Patrol, Nagios,

Solarwinds, MRTG, Symantec, Veeam , Operations Manager , SCCM, WSUS

Solution Accelerators:

OneConsole Platform

CMAT

Partner Leverage:

Microsoft Gold Partner

VMware Solution Provider

Oracle Gold Partner

IBM Business Partner

AWS Advanced Consulting Partner

Cyber Security

Operations Center Holistic

Intelligence

Network Surveillance -

NIKSUN

Vulnerability Assessment

Log Collection Correlation and Analysis

Security Device

Management

Security Incident Plan Development

Cyber Security Incident

Management

Service Portfolio

Cyber Threat Management Service

19

Marlabs – Education & Media/Publishing Industry Capabilities

Major Customers Education & Media/Publishing Industry

21

Education Media & Publishing

Marlabs Offerings Education Industry

Education – Solution Offerings

Learning Management

Data and Information

Management

Course Inventory

E-Learning

Asset Management

Portal Development

Analytics & Reporting

Scheduling

22

Compliance with International Standards (e.g. SCORM. AICC etc.)

Integration with ERP, LMS, Document Management,

and other systems

Proven Expertise and Track Record in Developing e-

Learning Solutions for Numerous Clients

Multi-Language Content Development Expertise

Integration Expertise

CampusVue SunGard Banner Blackboard Pearson eCollege Moodle

E-Learning

Learning Management

System

Data Warehouse

and Analytics

LMS Integration

and Migration

Regulatory Compliance

Management for Skill

Knowledge-based

Assessment

Multimedia e-Content

Development

Managed Hosting

Marlabs E-Learning Capabilities

23

Education Analytics

Marlabs

Get a 360-degree view of student progress and teacher performance.

Help reduce inefficiency, and free up resources for the classroom.

Promote academic success.

Measure learning effectiveness.

Manage financial performance.

Reduce risk and complexity

E-Learning Landscape

Business Benefits

Content: Content Management and delivery with specialized subject/evaluation

Predictive Model: Combination of demographic and student learning data; records progress and predicts future outcomes

Adaption Engine: Customizes content delivery for individual students’ performance/interests

Dashboard: Conclusions of the predictive model are filtered with feedback for students, faculty & admin.

Faculty & Teachers

Researchers/ Developers

Administrators

Student Learning Data: Catalogs time-stamped work within the learning system

Intervention Engine: Lets teachers, admin and developers by pass the automated system to facilitate student

Student Information System: External demographic student info

24

Engaging User Experience For Education

Building Immersive User Experience

Social Motivation

Gamification

Collaboration Knowledge

Streams

• Streaming knowledge as multiple touch points (Example: Push Notifications)

• Social motivation by setting social goals and allowing peers to see the progress

• Gamification for rewarding the progress

• Collaboration for helping peers or other roles.

Pillars of User Experience For Building Educational Applications

25

Competency Intelligence

Advertising Tracking Digital Asset Management

Digital Rights Management

Business Rights Management

IP Rights Management

Digital Media Content Publishing

Social Networking Platform

Web Content Management

Solutions

Viewership ratings and Research

Native Mobile Application

development

Cross Platform Mobile Development

Marlabs Offerings Media/Publishing Industry

26

SharePoint Jive Tibbr Salesforce.com

Chatter Yammer Telligent

Capture Collective Intelligence

Streamline Communication

Foster Collaboration

Identify Key Assets

Increase Productivity

User Experience Services (UI/UX): Delivers world class Digital User Experience on Web, Mobile, and Tablet platforms for clients with specific target audience needs. We are passionate about your success, about helping you design and deliver the best possible experiences and services through Persuasion, Emotion, and Trust Design (PET) approach.

Enterprise Content Management: Delivers unparalleled productivity gains to organizations by helping them capture, manage, store, preserve and deliver their information assets in the best possibly way.

E-Learning Solutions: Provides a learner centric design to track performance and progress with the flexibility of configuration, scalability, easy revisions and maintainability and the ability to track performance and progress.

Portal Services: Provides single gateway allowing the employees, customers, vendors and suppliers to share, collaborate and contribute to the overall growth of the extended enterprise.

Enterprise Social Network Services Capability Overview

27

Case Studies

28

Marlabs Case Study Client A private, nonsectarian American research university based in New York.

Need Design, build, deploy and demonstrate a Flexible Enterprise Service Bus Architecture to support on-line and distance learning experiences at Client’s global campuses and beyond.

Marlabs Solution Marlabs worked with Client’s Global Technology Services Department (GTS) on 10 months engagement to build the necessary cloud infrastructure, enterprise service layer, enterprise data layer and any front end application/delivery layers as required to deliver one “service” in the Sakai environment via a hybrid cloud supported delivery model.

The project kick started with a POC in an agile method over 12 weeks to develop a working prototype of the Service Oriented Enterprise Architecture in 6 sprints.

On successful completion and validation of this POC, Marlabs has undertaken building out the remaining services to arrive at a comprehensive enterprise service architecture supporting the global Client’s community and re-built the current Customer’s public portal to a new platform supporting the following capabilities:

• Timely delivery of content which is mobile friendly

• Data Integration with Core Services

• Personalized geo-aware content delivery

• Manage Federated Content management

• Enhance and adapt social networking and collaboration

• To leverage cloud infrastructure for high availability and scalability solution.

• Some of the key architectural benefits from the approach to architecting the portal solution are Loose Coupling, Layering, Service Logic Abstraction and a Single Data model that is provided for all persistent entities in the system. WSO2 was configured and deployed to assist in Sakai integration with LTI tools.

Benefits Time to Market (RAD) and Best in Class Comparison

Optimized costs: License Cost, Deployment Cost

Availability of pre-built components

Validation using Proof of Concepts.

Technology Platform WS02, Amazon Web Services (AWS), Java EJB, Sakai environment, Liferay, custom RAD tool, SOAP & HTTP protocol.

29

Marlabs Case Study Client International Network of Higher Educational Institutions

Need Manage instructional delivery and marketing across global campuses from central location.

Marlabs Solution Each university has own portal where students login to access course material, grades.

Solution pulls in information from these individual portals into a common portal.

Integrates with CRM system to manage student-targeted marketing activities.

Tracks range of metrics such as student attrition, graduation rates on education delivery front.

Tracks number of students targeted, conversion rates vis-à-vis students signed up, sign-up information for individual courses etc. on sales & marketing front.

Built using multi-institutional architecture with data marts for different areas that roll up into the data warehouse.

Users are global – US corporate office as well as in the various campuses across the globe.

Benefits Enables faster, better decisions.

Helps set, manage, and track performance management goals through KPIs and dashboards.

Provides insight into educational/geographical areas to focus on.

Helps analyze causes of student attrition and lowers attrition levels.

Technology Platform

Oracle 10G, Informatica 8.x, Business Objects XI, Xcelcius

30

Marlabs Case Study Client Leading Provider of Knowledge and Education Solutions

Need Maintain and support their specialized e-learning software products

Also provide feature enhancement, integration and migration services.

Marlabs Solution Provided Single Sign On facility, Feature enhancements for client’s application and Migration of the entire application from the ASP platform to .NET.

Created a common unified .NET components to make the application dynamic in nature, and used resource files to minimize the code changes for future maintenance.

Provided application error fixes, modifications to existing applications, and root cause analysis of defects.

Developed application enhancements and modifications as well as rigorous testing process prior to release to production.

Constantly monitored application performance to implement process improvements in the software as needed.

Provided technical support services that included user support, production support, and servicing of customer inquiries.

Benefits Enhanced quality, performance and accuracy of their products.

Faster time to market and reduced total cost of ownership.

Availability of history of defects.

Added stability of the product and improved software processes.

Technology Platform

Microsoft ASP, ASP.NET, SQL Server 2000, Windows 2003 Server Operating System

31

Marlabs Case Study Client One of the Oldest Institution for Higher Learning in US

Need Reduce Operational Expenses for managing Linux Infrastructure.

Increase availability of Shrodinger and Webmol Application.

Marlabs Solution Provided Linux Server Administration services based on defined SLAs

Services based on ITIL based practices and Standard Operating Procedures

Services included OS patch updates and troubleshooting hardware and software malfunctions.

Assisted with enhancing performance of all servers by periodic cleaning up of disc and guiding with maintaining hardware by adding required components like memory and other performance improvement devices.

Benefits Leveraged Offshore model for reducing Operational Costs.

Improved Service Levels through a strong SLA driven model.

Access to quality resources and flexible staffing model.

Technology Platform

Linux

32

Marlabs Case Study Client One of the World's Leading Marketing Communications Agencies

Need Flexible solution to manage detailed advertising media plans and analyze results for one of their large

clients.

Marlabs Solution Developed a multi-agency, web-based application to coordinate and execute detailed media plans

nationwide.

Application made possible detailed, executable plans down to specific weeks, days, and time slots;

while identifying the actual creative used for each slot.

Helped set campaign targeting – for a quarter or an entire year – on a product or region or

demographic segment.

Generated singular, unified view of planned spend, projected spend, and actual spend across agencies

and divisions.

Benefits Provided single integrated view of nationwide media activity .

Eliminated manual tracking of media activity with spread sheets.

Enhanced the level of coordination between the different agencies.

Raised business agility with the ability to change plans at any time.

Increased return on investment through more effective tracking and monitoring.

Technology Platform

.NET, Microsoft SQL Server, SQL Server Analysis Services, SQL Server Reporting Services

33

Recent Implementations

Retail & Manufacturing

34

Marlabs Case Study Client World's leading publisher of Science and Health Information

Need Client's existing websites to be developed with more user friendly UI design to address the existing usability

issues in the current website.

Revamp the existing applications ElsMediaKits’, ‘Reprints’ & ‘MMPS’ with new UI, usability and admin

interface

Marlabs Solution Complete ownership of entire Application Development includes Design, Development, Testing , Deployment

and Hosting support

leveraging activity feeds implemented a recommendation engine to provide the most industry relevant

updates to physicians on selected domains.

User-friendly, consistent design, easy and quick navigation

Keeping website standards and guidelines

Keeping up with the brand identity of the company & product

Better user experience.

Marlabs used a hybrid onsite/offshore model to implement the UI and back end changes to these websites

Website are developed using ‘CodeIgnitor’ framework with MVC architecture.

Benefits Cost Effective 100% Offshore Model and Dedicated experienced Development and Testing Team

Ramp-up of Development and Testing team based on the project/client needs.

Deliverables prepared by offshore team are reviewed by the client/Business and signed off.

Knowledge documents were updated across application with ongoing releases functionality and timely

reviewed by the stake holders.

Effective Defect review meeting with appropriate client input.

Technology Platform

PHP5, MySQL5, Drupal

35

Recent Implementations

Academics & Publications

36

Recent Implementations

Academics & Publications

37

Recent Implementations

Academics & Publications

38

Marlabs Case Study Client World's leading publisher of Science and Health Information

Need Revamp Client's existing “Practice Update” and “JUNO” web applications with more user friendly UI design to

address the existing usability issues.

Marlabs Solution Complete ownership of entire Application Development includes Design, Development, Testing , Deployment

and Hosting support

The applications is designed based on REST based principles and ASP.Net MVC framework (which is “Open

Source”), with a SQL Server backend.

User Interface (UI) is based on the razor engine, HTML5, twitter bootstrap library and JQuery JavaScript

framework. These are used to create the re-usable templates.

Windows Azure cloud framework is used for building scalable and flexible backend services.

Used “Unity” a lightweight, extensible dependency injection container to facilitate building loosely coupled

applications.

User-friendly, consistent design, easy and quick navigation

Keeping website standards and guidelines

Keeping up with the brand identity of the company & product

Marlabs used a hybrid onsite/offshore model to implement the UI and back end changes to these websites

Benefits Cost Effective 100% Offshore Model and Dedicated experienced Development and Testing Team

Ramp-up of Development and Testing team based on the project/client needs.

Deliverables prepared by offshore team are reviewed by the client/Business and signed off.

Knowledge documents were updated across application with ongoing releases functionality and timely

reviewed by the stake holders.

Effective Defect review meeting with appropriate client input.

Technology Platform HTML5, ASP.Net MVC framework, SQL Server, Unity, REST API

39

Recent Implementations

Academics & Publications

40

Marlabs Case Study Client One of the leading non-profit producers of public service advertisements based in America.

Need An enhanced Java based portal to manage and distribute campaign assets

Marlabs Solution Built and hosted a comprehensive enterprise portal and integrated with internal, external applications to help client effectively manage and distribute campaign assets

Provided Integration with Northplains Digital Asset Management system (DAM) for campaigns and Assets

Integration with external vendors systems to manage and distribute non-digital assets

Seamless integration with Akamai CDN for faster and optimized asset distribution

Integrated the portal with Salesforce CRM sales data

Used Apache Tomcat to implement Java Servlet and Java Pages

Developed custom Java CMS for managing static data

Hosted the application on Amazon cloud to maximize reliability, speed, and uptime while minimizing server costs, management and other complexities.

Benefits Cost effective solution as the customer is a non profit org.

Optimized and faster content delivery using Akamai CDN

Improved shopping cart and user experience

Comprehensive reporting capabilities measure effectiveness of campaigns and calculation of ROI

Technology Platform Java J2EE, Apache Tomcat, Akamai, Salesforce, Spring, Hibernate, AJAX

41

Recent Implementations

Media & Advertising

42

Marlabs Case Study Client A customer engagement agency that uniquely combines multi-channel, analytics and content expertise named

among the top ten digital marketing services networks in the U.S

Need Client through its content-powered customer engagement agency is seeking to provide a learning environment offering by developing a MultiTouch™ Digital Learning System (MultiTouch) app

To drive learner compliance; the willingness, desire and action needed to sustain a training continuum.

Marlabs Solution Marlabs has developed a multi touch native iOS application for Apple iPad.

Derived the architecture based on the functionalities of the application

Used REST Services stack to develop the Multi Touch client application

Provided following four different system layers:

Network layer

Offline Database

Validation layer

Presentation / UI Layer.

The system Dynamic features and content delivery based on client configuration - delivers the TouchPoint in different types such as Video, PDF or PPT, a link to a video or embedded/linked HTML page.

Web API Layer for providing application data as services

Cloud Application Service Layer for providing push notification services to Mobile clients

Integrated Google analytics to monitor usage.

Benefits A single user environment, laser focused on improving performance related to the curriculum and content, without a cumbersome LMS experience.

Leveraged social motivation factors and push notifications to provide a progress dashboard for students, in such a way that they can keep track of their progress, earn reputation and share the same with others.

Technology Platform Apple Xcode, HTML 5/CSS, JavaScript, ASP.Net MVC, WCF, Entity Framework, Autofac, Log4net, MVC Web API, HTTP Cache/App fabric, SQL Server, IIS7

43

MXM Multi Touch – Application Screenshot

Academics & Publications

44

Marlabs Case Study Client A leading media and marketing solutions company in US that reaches to millions of people every day

through our digital, mobile, broadcast and print media.

Need To align the offshore testing team across multiple projects which are developed in Agile framework.

Develop offshore testing service model across manual testing, Automation testing , Performance testing and Mobile testing.

Get visibility across product backlog , sprint back log and plan the test activity in advance.

Support the production deployment across application by running a smoke test once the deployment is completed from development team.

Marlabs Solution Marlabs presented a new engagement model which will have single point of contact at onshore for all test activity across projects.

Onshore Test lead will represent the QA in bug scrub and sprint meeting.

After getting the information from stake holders onshore test leave will conduct SCRUM OF SCRUM with offshore QA team. This has resulted in improved quality of deliverables and increased the offshore responsibility where they can own the user stories.

Testing service was expanded across Manual, automation, performance and mobile testing with this model.

Mobile testing is conducted for the apps which are designed for IOS and Android OS. Mobile automation performance testing was conducted using Monkey Tool.

Tested on Android Smart phone/tablets and Apple iPhone and iPad devices.

Benefits Increased testing efficiency where Marlabs owns the application knowledge and manage the end to end testing for each sprint.

No License purchase required since selenium is an open source tool

Enhanced confidence in product delivery.

Expedited software launch to production

Increased stability of the application.

Technology Platform Robotium, Selenium, Java, .NET

45

Recent Implementations

Media & Marketing

46

Marlabs Case Study Client A Self-Regulatory Organization

Need New composite system to augment their video games rating application.

Marlabs Solution Built an integrated game rating solution leveraging current technologies and a seamless, multi-tiered

architecture.

Full security and auditing functions were incorporated to control and monitor software usage.

Multiple reviewers rate a single game; all rating details are entered into the system.

Final rating results is updated on the website and communicated to the publisher.

Rating certificates are created and sent to the publisher after the calculated fees are received.

Provided a comprehensive platform for rating video games and monitoring compliance.

Benefits Lowered cost of software ownership.

Increased software maintainability/security.

Reduced incidence of software errors.

Expanded software reporting capabilities.

Integrated end to end rating processes.

Raised productivity and performance.

Technology Platform Silverlight, .NET , SQL Server

47

Marlabs Case Study Client A Self-Regulatory Organization

Need New composite system to augment their video games rating application.

Marlabs Solution Built an integrated game rating solution leveraging current technologies and a seamless, multi-tiered

architecture.

Full security and auditing functions were incorporated to control and monitor software usage.

Multiple reviewers rate a single game; all rating details are entered into the system.

Final rating results is updated on the website and communicated to the publisher.

Rating certificates are created and sent to the publisher after the calculated fees are received.

Provided a comprehensive platform for rating video games and monitoring compliance.

Benefits Lowered cost of software ownership.

Increased software maintainability/security.

Reduced incidence of software errors.

Expanded software reporting capabilities.

Integrated end to end rating processes.

Raised productivity and performance.

Technology Platform Silverlight, .NET , SQL Server

48

Marlabs Case Study Client A full-service strategic Ad consulting and internet marketing services organization

Need Create a customer facing Client Portal to manage campaign information.

Marlabs Solution Created a web portal solution to provide Slingshot Client’s a work place to interact with Slingshot’s resources, in order to better manage web SEO campaigns

Created a simple, intuitive GUI to manage workflow, enables clients to view current search rankings for their keywords

Integrated with existing applications SalesForce.com, LB GURUS, SharePoint, Authority Labs

Created an automated solution to interact with Authority Labs API to get SERP files for selected keywords from Salesforce.com.

Used MongoDB, an open source non-SQL file based database to store SERP files from Authority Labs.

Laid foundation for EDW and ESB

Benefits Provided our customer with an efficient customer management portal for their clients closely integrated with existing Salesforce.com CRM

Reduced dependency on multiple applications and websites to configure and manage customer requests

Leveraged existing internal assets and knowledgebase o deliver focused marketing services tailored to individual client needs

Technology Platform Drupal, MySQL, PHP, MongoDB, Salesforce.com

49

Marlabs Case Study Client Leading Supplier of Entertainment Technology Services

Need The client has multiple legacy systems across the US and in Europe. They also had a centralized Oracle ERP solution, web-based data and other smaller silo-centric systems.

Reporting across these systems was a very manual, time consuming and error-prone process and also lack of access to timely, topical and “easy-to-analyze” reports.

The client wanted to go in for a BI system but was put-off by the apparent high-costs, lack of in-house bandwidth and expertise and inability to visualize the potential benefits.

Marlabs Solution Addressed the client situation by helping them conceptualize, plan, design and implement the Business Intelligence system in small phases.

The engagement began with a strategic consulting assignment that helped them assess the need for a BI system and quantify the benefits.

Moved on to a data modeling and prototyping phase during the end of which, the client was able to visualize the benefits.

Finally the implementation itself is split into multiple phases – ETL design, development, building the reporting system, deployment, rollout and maintenance.

Benefits Judicious use of on-site and off-shore resources to crunch costs and schedule.

Phase-wise engagement with tangible deliverables at the end of each phase.

Tool evaluation to fit client aspirations and budget.

Extensive use of open-source (DB Designer, Pentaho BI Suite etc.) while implementing on a high-end box running Oracle.

Technology Platform DB Designer, Pentaho BI Suite, Oracle

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Marlabs Case Study Client Marketing Service Provider

Need They needed to establish systems and processes to send millions of emails - with the assurance that all campaigns were efficiently executed to drive relationships and results for their Fortune 2000 clients.

Marlabs Solution Built an easy-to-use, state-of the- art email technology platform that enables marketers to automate key messaging streams, and seamlessly integrates into existing IT infrastructures.

With the ability to send up to 10 million dynamic messages in an hour, the scalable platform assures that critical marketing promotions and revenue programs are first-to-market.

Marlabs also provided testing services as well as 24x7 application and database support.

Executed BPO services that enabled our client to scale up email marketing efforts.

An extensive and rigorous QA process tested messages across multiple email systems to ensure consistently high quality of delivered mailers.

Regular reports measured ROI and tracked marketing metrics.

Benefits Streamlined email marketing processes

Ensured consistent high quality delivery

Enabled rapid execution of campaigns

Enhanced email tracking and metrics

Lowered operational costs

Augmented clients’ marketing capabilities

Technology Platform Perl

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Standing apart in the marketplace

Value Proposition

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Delivery Excellence

Domain Expertise

• Flexible, transparent, and mature engagement models

• Seamless solution integration

• Certification compliance

• Robust Governance

• Strong focus on emerging technologies

• CoEs for technology proficiency

• Best in class technology and security infrastructure

Customer Centricity

Investment In Talent

• US based, IP driven organization with a digital technology focus

• Flexible engagement models with global talent

• Proven record of successful on-site, off-shore and blended engagements

• Customized solutions and services

• High competence levels in all technologies

• Home grown algorithm for matching resources with customer’s unique need

• Global training centers: Continuous quality improvement programs

• High retention rates

Higher Customer

Satisfaction

Excelling Employees

Project Certainty

Highest ROI and Value

Contact Us

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USA New Jersey

Marlabs Inc. (Global Headquarters) One Corporate Place South, Floor 3, Piscataway NJ 08854 - 6116 Tel: +1 (732) 694 1000 Fax: +1 (732) 465 0100 Email: [email protected]

India Bangalore

Marlabs Software (P) Ltd. Bagmane World Technology Center, 14th Floor, Citrine Block - 4, Marathahalli Outer Ring Road, Mahadevapura, Bangalore – 560 048 Tel: +91 (80) 67229400/700 Email: [email protected]

Canada Marlabs Canada Incorporated 1235, Bay Street, Suite 400 Toronto Ontario M5R 3K4 Tel: +1 (416) 934 5005 Email: [email protected] Mysore

Marlabs Software (P) Ltd. # 462, A & B Block, Udayaravi Road, Kuvempunagar, Mysore - 570023 Tel: +91 (821) 4000200 Email: [email protected] Marlabs Software (P) Ltd. # 469, A & B Block, Udayaravi Road, Kuvempunagar, Mysore - 570023 Tel: +91 (821) 4191450 Email: [email protected]

Mexico Marlabs Technology Services Av. Patriotismo 229 Piso 8 Col. San Pedro de los Pinos Mexico, D. F. C. P. 03800 Tel: +1 (732) 694 1000 ext.6011 Email: [email protected] Kochi

Marlabs Software (P) Ltd. "Athulya", 2nd Floor, Infopark Kusumagiri P.O. Kakkanad Kochi - 682 030 Email: [email protected] Marlabs Software (P) Ltd. Trans Asian Corporate Park, XIV/396-C, Seaport Airport Road, Chittethukara, Kakkanad Kochi - 682 037 Ph: +91 (484) 6062885/886 Email: [email protected]

THANK YOU

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